What Is Ecommerce?

What Is Ecommerce and How Does It Differ From Traditional Retail? 

Ecommerce, or electronic commerce, is the sale and purchase of products and services through the Internet. This type of online commerce usually involves business-to-business transactions, although it can also occur between consumers and businesses. To conduct eCommerce, a seller lists his products online, and a potential customer can locate and purchase a product through his website. The sale may be instantaneous for digital products, or the item may be shipped to the buyer’s address. 

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eCommerce is a business-to-business transaction 

Ecommerce is the process of selling goods and services over the Internet. The transactions can be business to business or consumer to consumer. Businesses engage in either type of transaction, but many use both. Ecommerce can be a very lucrative and profitable industry. Ecommerce websites, such as Amazon, are the most popular sites. But what is the difference between eCommerce and traditional retail? Here are some of the key differences between the two. 

It’s a consumer-to-consumer transaction 

In an e-commerce context, a consumer-to-consumer transaction is one where an individual or a business sells a product or service to another person. This transaction may involve online auctions or classified advertisements, where a business posts items for sale and consumers bid on the items they want. Ecommerce sites act as intermediaries between the two parties and generally charge a commission or flat fee for the service. The sites are not responsible for the quality of the products or services and do not verify their authenticity. 

There are four basic eCommerce models. These models describe nearly every transaction between a consumer and a business. In each scenario, a business sells a good to an individual consumer. The business also sells its products or services to a consumer. Some examples of eCommerce transactions include direct sales and bulk sales. Third-party manufacturing and shipping are also popular. A digital marketplace may also offer services to consumers. 

It’s a business-to-business transaction 

In general, business-to-business (B2B) e-commerce involves the selling of goods and services between two businesses. It is not consumer-facing, but rather involves the buying and selling of raw materials, software, and combined products. B2B e-commerce is often used by manufacturers to sell to retailers. Affiliate bloggers can also sell branded products branded by the manufacturer. Whether a product is a physical good or a digital one, the buyer can be unsure of the origin.