What Are Online Marketing Tools?

What Are Online Marketing Tools? 

You’ve probably heard about Social Media tools before. While some are quite comprehensive, others focus on one particular function. For instance, hashtag generators are handy tools that can help you come up with more relevant hashtags. Fortunately, these tools are all free of charge! If you’re interested in making use of them, check out our list of online marketing tools. You can use any or all of these to improve your business’s online presence! 

Site analytics 

Website analytics provide actionable insights about your website’s performance. These tools also provide the basis for OKRs (Objective-Key-Related-Quotes). Website analytics tools come in many flavors, from free to paid, but all have an important role to play in an organization’s digital marketing strategy. However, the choice can be overwhelming, so a few simple tips can help you decide which tool will best suit your needs. 

Email marketing 

While there are several types of email services, there are six fundamental elements that make an effective email campaign. You must align your list and ESP with your goals. After creating an email template or series of emails, you can send them out using an email service provider (ESP). Some ESPs include an email marketing feature. You can also integrate a customer relationship management system (CRM) with an email marketing service. 

Link tracking 

Link tracking is an online marketing tool used to determine which links are producing the most clicks. Link tracking software enables you to monitor the effectiveness of all links and retarget your ads accordingly. In addition, it also helps you set up custom domains and track all the clicks and visitors coming from various sources. Link tracking software can also help you control expenses by detecting suspicious clicks. It also comes with an amazing support team that is available round the clock to help you. 

Classified ads 

Compared to other types of advertising, classified ads have several advantages for online businesses. In addition to being cheaper than print media, classified ads can be placed for free. They also do not require the services of an expensive creative agency. All that’s needed is a short copy, contact information, and a link. Besides, many publications even offer design services for your ads. And because the classifieds are posted online, they get indexed by search engines. 


SurveyMonkey is a survey software platform that helps you create professional online surveys quickly and easily. The service is free to use and has tiers of features for various budgets. You can create surveys with up to 10 questions and receive up to 40 responses. If you’re interested in collaborating with other companies and teams, you can also join a private network of CEOs. There, you can find verified solutions that work well for your needs. SurveyMonkey also offers advanced analytics and reporting. 

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