{"id":8639,"date":"2026-09-29T18:59:07","date_gmt":"2026-09-29T18:59:07","guid":{"rendered":"https:\/\/omaha-seo.com\/blog\/?p=8639"},"modified":"2026-09-29T20:47:01","modified_gmt":"2026-09-29T20:47:01","slug":"seo-for-local-businesses-what-google-knows-about-you","status":"publish","type":"post","link":"https:\/\/omaha-seo.com\/blog\/seo-for-local-businesses-what-google-knows-about-you\/","title":{"rendered":"SEO for Local Businesses: What Google Knows About You"},"content":{"rendered":"<p dir=\"auto\">By Phil Belleville | Omaha SEO<\/p>\n<p dir=\"auto\">I&#8217;ve been helping small businesses rank online since 1995. Back then, the biggest challenge was getting a website indexed. Today, the challenge is making sure AI engines recommend you when a customer asks &#8220;who&#8217;s the best [your service] near me.&#8221;<\/p>\n<p dir=\"auto\">That shift is real. AI search traffic converts at roughly five times the rate of traditional Google traffic, and the channel is growing at over 500% year over year. For small businesses that depend on being found by local customers, this is not a distant trend. It is happening now.<\/p>\n<p dir=\"auto\">The AEO space is filled with enterprise-priced platforms and agency jargon that assumes you have a marketing department. Most owners do not. They have a site, a Google Business Profile, and a business to run.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6ac08f1c9d5a0\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6ac08f1c9d5a0\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/omaha-seo.com\/blog\/seo-for-local-businesses-what-google-knows-about-you\/#The_Missing_Layer_in_Local_SEO\" >The Missing Layer in Local SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/omaha-seo.com\/blog\/seo-for-local-businesses-what-google-knows-about-you\/#What_an_Entity_Is_in_SEO\" >What an Entity Is in SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/omaha-seo.com\/blog\/seo-for-local-businesses-what-google-knows-about-you\/#Where_Your_Business_Entity_Lives\" >Where Your Business Entity Lives<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/omaha-seo.com\/blog\/seo-for-local-businesses-what-google-knows-about-you\/#Knowledge_Graph_Recognition_vs_Assumption\" >Knowledge Graph Recognition vs. Assumption<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/omaha-seo.com\/blog\/seo-for-local-businesses-what-google-knows-about-you\/#Your_Entity_vs_Your_Competitors\" >Your Entity vs. Your Competitors<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/omaha-seo.com\/blog\/seo-for-local-businesses-what-google-knows-about-you\/#Common_Entity_Consistency_Problems\" >Common Entity Consistency Problems<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/omaha-seo.com\/blog\/seo-for-local-businesses-what-google-knows-about-you\/#Entity_SEO_Audit_What_to_Check_First\" >Entity SEO Audit: What to Check First<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/omaha-seo.com\/blog\/seo-for-local-businesses-what-google-knows-about-you\/#Map_Your_Entity_Then_Your_Competitors\" >Map Your Entity, Then Your Competitors<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/omaha-seo.com\/blog\/seo-for-local-businesses-what-google-knows-about-you\/#Related_Entity_SEO_Resources\" >Related Entity SEO Resources<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"The_Missing_Layer_in_Local_SEO\"><\/span><b>The Missing Layer in Local SEO<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">You can publish service pages, collect reviews, and fill out Google Business Profile without ever checking whether Google treats those pieces as one business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I said on the Growth Garden recording that almost nobody teaching this starts with what Google actually knows about the company. People throw tactics at their own site. They do not look at the entity record, and they do not look at competitor entity level. That comparison is the job.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Google SEO and AI search overlap here. Both systems are using a much deeper model of the business than a keyword list.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"What_an_Entity_Is_in_SEO\"><\/span><b>What an Entity Is in SEO<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">In SEO, an entity is the business as a record, not as a URL.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For a local service company that record includes:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The company itself<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The people attached to it<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The services you actually sell<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The locations and areas you work<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Credentials, education, and abilities<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Proof: reviews, case work, mentions, directories<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Those items have to describe the same business. If the site says one set of services, GBP lists another, and reviews describe a third, the record is split.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Where_Your_Business_Entity_Lives\"><\/span><b>Where Your Business Entity Lives<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The record is not only the website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It also lives on:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Google Business Profile<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Directories and listings<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reviews<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Social profiles and posts<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Third-party mentions, articles, and &#8220;reading list&#8221; sources that AI systems cite<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Google can see the site and those other places together. Discrepancies are not hidden because they sit off-site.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I have written about the citation and reading-list side in<\/span><a href=\"https:\/\/omaha-seo.com\/blog\/how-to-track-llm-rank-and-traffic\/\"> <span style=\"font-weight: 400;\">How to Track and Rank in LLMs<\/span><\/a><span style=\"font-weight: 400;\"> and the<\/span><a href=\"https:\/\/omaha-seo.com\/blog\/geo-tracking-guide-how-to-report-ai-search-visibility\/\"> <span style=\"font-weight: 400;\">GEO Tracking Guide<\/span><\/a><span style=\"font-weight: 400;\">. Tracking where you are named is useful. It is not a substitute for making the underlying record consistent.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Knowledge_Graph_Recognition_vs_Assumption\"><\/span><b>Knowledge Graph Recognition vs. Assumption<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">You can believe you built an entity because you have a homepage, a logo, and a GBP. That does not mean Google recognizes that entity the way you intend.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Google has an entity database, the Knowledge Graph. It can be checked at a base level: whether you are recognized, whether competitors are recognized, and how those records compare. I do that as a first step before I add more content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If the system does not have you as the business you think you are, more pages do not fix that. They often add more variance.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Your_Entity_vs_Your_Competitors\"><\/span><b>Your Entity vs. Your Competitors<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Google is not scoring your site in a vacuum. It is comparing your entity record with competitors in the same niche and geography.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You do not need a perfect record. You need a stronger, more consistent record than the named businesses you are trying to beat. I will write the method version of that comparison as its own page. The point here is simpler: tactics on your site that ignore competitor entities do not tell you if you are behind, even, or ahead.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Reports that only show your ranks and your plugin scores leave that comparison out. That is one reason a report can look fine while leads do not. See Why Your SEO Isn&#8217;t Generating Leads.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Common_Entity_Consistency_Problems\"><\/span><b>Common Entity Consistency Problems<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The failures I see most often:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">AI-written pages that do not know the owner&#8217;s entity, so service names, areas, and claims drift<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Old directories that still list a prior address, a dropped service, or a closed location (a classic NAP consistency problem: name, address, phone)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Leftover location pages after a move<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Service lists on GBP that do not match WordPress service pages<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Social profiles and bios that describe a different offer than the site<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Review text that praises work you no longer sell, or areas you no longer claim<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Consumer tools such as ChatGPT, Perplexity, and Claude do not have a stored model of your business when you ask them to draft a page. They generate from generic training data. That creates gaps and conflicts. Google sees the full set.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">On WordPress this shows up in templates and plugins as well as in copy. A category label, a page-builder block, or an old service template can keep a second version of the business in circulation.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Entity_SEO_Audit_What_to_Check_First\"><\/span><b>Entity SEO Audit: What to Check First<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Before another money page or blog post:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Write down the entity as you intend it: legal name, brand name, people, services, areas, credentials, proof.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Inventory the site for those same items. Note mismatches.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Inventory GBP for the same items.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Spot-check major directories, review text, and active social profiles.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Check, at a base level, whether Google recognizes the business and how that compares with two or three named competitors.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Only then decide what new content is for: filling a missing slot, confirming an existing slot, or cleaning a conflict.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">If the architecture is wrong, new copy will not create consensus. That is a WordPress problem as much as a content problem. See the architecture section in WordPress SEO and AEO for local service businesses.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A spreadsheet is a weak way to do this across the site, the open web, and competitors at once. That is why I use a system for the parallel check. Implementation on WordPress is still the part that takes the time.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Citation software can show whether AI answers mention you. I use Cairrot for that slice and wrote it up in<\/span><a href=\"https:\/\/omaha-seo.com\/blog\/cairrot-review-evalutation-tool-comparison\/\"> <span style=\"font-weight: 400;\">Cairrot Evaluation (2026)<\/span><\/a><span style=\"font-weight: 400;\">. A mention is not the same as a clean entity record.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Map_Your_Entity_Then_Your_Competitors\"><\/span><b>Map Your Entity, Then Your Competitors<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Map the entity as Google sees it. Then map the competitors.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bring to a research call:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The site URL<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">GBP as it stands<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Two or three competitors you actually lose work to<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A list of services and areas you currently sell<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What you already published or paid an agency to publish<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Those calls are not a sales deck. I want fifty of them with WordPress owners and some practitioners before I turn this into teaching. Book from<\/span><a href=\"https:\/\/omaha-seo.com\/contact-us\/\"> <span style=\"font-weight: 400;\">omaha-seo.com<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Related_Entity_SEO_Resources\"><\/span><b>Related Entity SEO Resources<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">WordPress SEO and AEO for local service businesses<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Why Your SEO Isn&#8217;t Generating Leads<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/omaha-seo.com\/blog\/how-to-track-llm-rank-and-traffic\/\"><span style=\"font-weight: 400;\">How to Track and Rank in LLMs<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/omaha-seo.com\/blog\/geo-tracking-guide-how-to-report-ai-search-visibility\/\"><span style=\"font-weight: 400;\">GEO Tracking Guide<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/omaha-seo.com\/blog\/effective-aeo-strategies-gemini-chatgpt-grok-claude\/\"><span style=\"font-weight: 400;\">Effective AEO Strategies<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/omaha-seo.com\/blog\/cairrot-review-evalutation-tool-comparison\/\"><span style=\"font-weight: 400;\">Cairrot Evaluation (2026)<\/span><\/a><\/li>\n<\/ul>\n<p dir=\"auto\">\n<p dir=\"auto\">\n","protected":false},"excerpt":{"rendered":"<p>By Phil Belleville | Omaha SEO I&#8217;ve been helping small businesses rank online since 1995. Back then, the biggest challenge was getting a website indexed. Today, the challenge is making sure AI engines recommend you when a customer asks &#8220;who&#8217;s the best [your service] near me.&#8221; That shift is real. AI search traffic converts atRead More &raquo;<\/p>\n","protected":false},"author":1,"featured_media":8640,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[25,610,611,605,606,16,614],"class_list":["post-8639","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-search-engine-optimization","tag-semantic-seo","tag-seo-for-blogs","tag-seo-google","tag-seo-marketing","tag-seo-optimization","tag-seo-ranking","tag-seo-strategy","cat-1-id"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SEO for Local Businesses: What Google Knows About You - Omaha SEO<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/omaha-seo.com\/blog\/seo-for-local-businesses-what-google-knows-about-you\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEO for Local Businesses: What Google Knows About You - Omaha SEO\" \/>\n<meta property=\"og:description\" content=\"By Phil Belleville | Omaha SEO I&#8217;ve been helping small businesses rank online since 1995. Back then, the biggest challenge was getting a website indexed. Today, the challenge is making sure AI engines recommend you when a customer asks &#8220;who&#8217;s the best [your service] near me.&#8221; That shift is real. AI search traffic converts atRead More &raquo;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/omaha-seo.com\/blog\/seo-for-local-businesses-what-google-knows-about-you\/\" \/>\n<meta property=\"og:site_name\" content=\"Omaha SEO\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/4socialmedia\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-09-29T18:59:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-29T20:47:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2026\/09\/SEO-AEO-for-Local-Businesses-What-Google-Knows-About-You.png\" \/>\n\t<meta property=\"og:image:width\" content=\"437\" \/>\n\t<meta property=\"og:image:height\" content=\"226\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Phil Belleville\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MySocialMediaCo\" \/>\n<meta name=\"twitter:site\" content=\"@MySocialMediaCo\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Phil Belleville\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"SEO for Local Businesses: What Google Knows About You - Omaha SEO","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/omaha-seo.com\/blog\/seo-for-local-businesses-what-google-knows-about-you\/","og_locale":"en_US","og_type":"article","og_title":"SEO for Local Businesses: What Google Knows About You - Omaha SEO","og_description":"By Phil Belleville | Omaha SEO I&#8217;ve been helping small businesses rank online since 1995. Back then, the biggest challenge was getting a website indexed. Today, the challenge is making sure AI engines recommend you when a customer asks &#8220;who&#8217;s the best [your service] near me.&#8221; That shift is real. 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