{"id":7003,"date":"2022-09-06T21:59:50","date_gmt":"2022-09-06T21:59:50","guid":{"rendered":"https:\/\/omaha-seo.com\/blog\/?p=7003"},"modified":"2022-09-06T22:00:05","modified_gmt":"2022-09-06T22:00:05","slug":"web-design-webdev-and-common-seo-mistakes-to-watch-out-for","status":"publish","type":"post","link":"https:\/\/omaha-seo.com\/blog\/web-design-webdev-and-common-seo-mistakes-to-watch-out-for\/","title":{"rendered":"Web Design &#8211; WEBDEV AND COMMON SEO MISTAKES TO WATCH OUT FOR"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69f24261ab4ca\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69f24261ab4ca\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/omaha-seo.com\/blog\/web-design-webdev-and-common-seo-mistakes-to-watch-out-for\/#Web_Design_%E2%80%93_WEBDEV_AND_COMMON_SEO_MISTAKES_TO_WATCH_OUT_FOR\" >Web Design &#8211; WEBDEV AND COMMON SEO MISTAKES TO WATCH OUT FOR<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/omaha-seo.com\/blog\/web-design-webdev-and-common-seo-mistakes-to-watch-out-for\/#Creating_a_contact_form\" >Creating a contact form<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/omaha-seo.com\/blog\/web-design-webdev-and-common-seo-mistakes-to-watch-out-for\/#Having_a_poor_site_structure\" >Having a poor site structure<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/omaha-seo.com\/blog\/web-design-webdev-and-common-seo-mistakes-to-watch-out-for\/#Having_a_low_text-to-HTML_ratio\" >Having a low text-to-HTML ratio<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/omaha-seo.com\/blog\/web-design-webdev-and-common-seo-mistakes-to-watch-out-for\/#Trying_to_be_found_for_everything_on_a_single_page\" >Trying to be found for everything on a single page<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/omaha-seo.com\/blog\/web-design-webdev-and-common-seo-mistakes-to-watch-out-for\/#Keyword_stuffing\" >Keyword stuffing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/omaha-seo.com\/blog\/web-design-webdev-and-common-seo-mistakes-to-watch-out-for\/#Having_a_mobile-friendly_site\" >Having a mobile-friendly site<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Web_Design_%E2%80%93_WEBDEV_AND_COMMON_SEO_MISTAKES_TO_WATCH_OUT_FOR\"><\/span>Web Design &#8211; WEBDEV AND COMMON SEO MISTAKES TO WATCH OUT FOR<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you want your website to be found by Google, you need to be aware of some common SEO mistakes. These include having a poor site structure, having a low <a href=\"https:\/\/omaha-seo.com\/\">text-to-HTML<\/a> ratio, and trying to be found for everything on a single page.<\/p>\n<p><img decoding=\"async\" class=\" wp-image-3374 aligncenter\" src=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_85372128_XL-300x198.jpg\" alt=\"\" width=\"920\" height=\"607\" srcset=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_85372128_XL-300x198.jpg 300w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_85372128_XL-1024x675.jpg 1024w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_85372128_XL-768x506.jpg 768w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_85372128_XL-1536x1013.jpg 1536w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_85372128_XL-2048x1350.jpg 2048w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_85372128_XL-1900x1253.jpg 1900w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_85372128_XL-513x338.jpg 513w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_85372128_XL-573x378.jpg 573w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_85372128_XL-600x396.jpg 600w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_85372128_XL-335x221.jpg 335w\" sizes=\"(max-width: 920px) 100vw, 920px\" \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Creating_a_contact_form\"><\/span>Creating a contact form<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>A contact form is an essential element of your website. It allows customers to provide their contact information, which can help improve your business image. A well-designed form will also send a message to visitors that you value their feedback. This can lead to increased customer loyalty. Ensure that your form is placed in a strategic location. A well-placed form will ensure your form is easy to find by visitors.<\/p>\n<p>Incorporating a contact form on your website will increase your website&#8217;s authority in the eyes of search engines. This will increase your website&#8217;s trust score and help your site gain organic traffic. Contact forms also increase your domain trust factor, which means that Google views your website as a trustworthy source.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Having_a_poor_site_structure\"><\/span>Having a poor site structure<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Search engines use site structure and hierarchy to determine the relevance of a site. Not having a proper site structure can cause your site to have a poor ranking in search results. This is a major SEO mistake to watch out for. Ensure that your site contains appropriate site maps. Sitemaps allow search engines to see the hierarchy of your site. Using them will also help prevent orphaned pages.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Having_a_low_text-to-HTML_ratio\"><\/span>Having a low text-to-HTML ratio<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>If you&#8217;re trying to improve page load time, you need to pay close attention to your text-to-HTML ratio. This is an indicator of problems with on-page technical SEO and could be a big reason for slow-loading pages. The best ratio is between 25 and 70 percent. A website with a low ratio is likely to have technical problems. It could also contain hidden text, inline styling, or JavaScript, which will reduce the page&#8217;s loading speed.<\/p>\n<p>One of the main reasons that a page has a low text-to-HTML ratio is that it doesn&#8217;t have enough text content for search engines to read. Too much code and too little text will cause problems. Google uses this ratio to check for relevancy. It&#8217;s best to maintain a high ratio of text to HTML, ideally between 70 percent and 25 percent.<\/p>\n<p>In addition to the technical problems, your website&#8217;s low Text-to-HTML ratio will affect the end-user experience. A high Text-to-HTML ratio indicates a high-quality user experience, which has long been a ranking factor for search engines.<\/p>\n<p>There are several free ratio checker tools online that will analyze your web page. The best tools will display the text-to-HTML ratio as well as page size and HTML code.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Trying_to_be_found_for_everything_on_a_single_page\"><\/span>Trying to be found for everything on a single page<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>One of the most common mistakes in search engine optimization is keyword stuffing. Not only is it ineffective, but it can also get you into trouble with Google. Filling your webpage with unnecessary keywords is not a smart way to rank higher, and it can even lead to your site being banned from Google&#8217;s SERPs.<\/p>\n<p>Another common mistake is using duplicate content. Copying content is considered spammy by search engines. Even if you are writing one article about a certain topic, you should avoid using the same content on multiple websites. That way, you&#8217;ll be able to avoid having your site downgraded and pushed to the bottom of the list.<\/p>\n<p>Even the most experienced SEOs can make mistakes in SEO. The key is to learn from these mistakes and adapt your strategies. By analyzing what worked well and what didn&#8217;t, you can avoid the same mistakes. Remember to always focus on site speed, engaging content, and responsiveness.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Keyword_stuffing\"><\/span>Keyword stuffing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>One of the most common SEO mistakes is keyword stuffing, which can result in a significant penalty. It is important to use relevant keywords for your website, but not to the point where they are too much. The use of too many keywords will not help you increase your rankings on Google, and can hurt your site.<\/p>\n<p>In addition to keyword stuffing, you should also try to avoid using long URLs. A long URL can be very confusing to your readers, so try to keep it as short as possible. A good URL should be shorter than 2083 characters or 512 pixels. Short URLs will render well in all browsers and will help your website get better search visibility.<\/p>\n<p>In addition to keyword research, you should make sure your developer has a strong understanding of the user experience. Many web developers are not SEO specialists. You should never assume that your developer has implemented the right SEO techniques on your new site. A good developer will understand how important it is to implement SEO when building a new site.<\/p>\n<p>Another common SEO mistake is not checking if your website is being indexed by Google. This can lead to a website getting shuffled up in the SERPs. Make sure your website is getting indexed by Google before you start optimizing it.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Having_a_mobile-friendly_site\"><\/span>Having a mobile-friendly site<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Making your website mobile-friendly is critical to your online success. You may think that this is straightforward, but the fact is that many people do not have the requisite knowledge about user experience or web design. The layout of a website can affect how it looks on mobile devices and this can hurt its search engine optimization.<\/p>\n<p>The majority of people spend most of their time on mobile devices, and a website that doesn&#8217;t cater to this audience could miss out on a significant portion of your target audience. Luckily, mobile-friendly websites are more likely to rank higher in search results than a traditional desktop site. In addition, Google recently announced that it will make mobile-first indexing the default starting in 2019.<\/p>\n<p>Creating a mobile-friendly site means implementing best practices. First, avoid using too many large, distracting headlines. Large headlines take up the entire screen, making it impossible for users to see the first line of content. Another important element for mobile-friendly websites is allowing enough white space for users to scroll. One way to accomplish this is to use short paragraphs instead of long ones.<\/p>\n<p>If you&#8217;re concerned about the time it takes to load a mobile-friendly site, consider using Google&#8217;s mobile-friendly test. This tool takes just a few seconds and gives you a mobile-friendly score for your site. A low score means that your site isn&#8217;t mobile-friendly enough, and it could potentially damage your rankings.<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" style=\"border: 0;\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m28!1m12!1m3!1d24013.656480765643!2d-96.13019267239473!3d41.206359738466496!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!4m13!3e6!4m5!1s0x8793f3ee301c03d7%3A0x30324a82969c6906!2sBraman%20Mortuary-Cremation%E2%80%A6!3m2!1d41.1939852!2d-96.13818049999999!4m5!1s0x87938c3d0c948869%3A0x391f88e01c1aab8a!2sOmaha%20SEO%2C%205223%20Grover%20St%2C%20Omaha%2C%20NE%2068106!3m2!1d41.22665!2d-95.99607499999999!5e0!3m2!1sfil!2sph!4v1659034235204!5m2!1sfil!2sph\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Web Design &#8211; WEBDEV AND COMMON SEO MISTAKES TO WATCH OUT FOR If you want your website to be found by Google, you need to be aware of some common SEO mistakes. These include having a poor site structure, having a low text-to-HTML ratio, and trying to be found for everything on a single page.Read More &raquo;<\/p>\n","protected":false},"author":1,"featured_media":2501,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-7003","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-search-engine-optimization","cat-1-id"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Web Design - WEBDEV AND COMMON SEO MISTAKES TO WATCH OUT FOR - Omaha SEO<\/title>\n<meta name=\"description\" content=\"These include having a poor site structure, having a low text-to-HTML ratio, and trying to be found for everything on a single page.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/omaha-seo.com\/blog\/web-design-webdev-and-common-seo-mistakes-to-watch-out-for\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Web Design - WEBDEV AND COMMON SEO MISTAKES TO WATCH OUT FOR - Omaha SEO\" \/>\n<meta property=\"og:description\" content=\"These include having a poor site structure, having a low text-to-HTML ratio, and trying to be found for everything on a single page.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/omaha-seo.com\/blog\/web-design-webdev-and-common-seo-mistakes-to-watch-out-for\/\" \/>\n<meta property=\"og:site_name\" content=\"Omaha SEO\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/4socialmedia\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-09-06T21:59:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-06T22:00:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2019\/03\/19.png\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"425\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Phil Belleville\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MySocialMediaCo\" \/>\n<meta name=\"twitter:site\" content=\"@MySocialMediaCo\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Phil Belleville\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Web Design - WEBDEV AND COMMON SEO MISTAKES TO WATCH OUT FOR - Omaha SEO","description":"These include having a poor site structure, having a low text-to-HTML ratio, and trying to be found for everything on a single page.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/omaha-seo.com\/blog\/web-design-webdev-and-common-seo-mistakes-to-watch-out-for\/","og_locale":"en_US","og_type":"article","og_title":"Web Design - WEBDEV AND COMMON SEO MISTAKES TO WATCH OUT FOR - Omaha SEO","og_description":"These include having a poor site structure, having a low text-to-HTML ratio, and trying to be found for everything on a single page.","og_url":"https:\/\/omaha-seo.com\/blog\/web-design-webdev-and-common-seo-mistakes-to-watch-out-for\/","og_site_name":"Omaha SEO","article_publisher":"https:\/\/www.facebook.com\/4socialmedia\/","article_published_time":"2022-09-06T21:59:50+00:00","article_modified_time":"2022-09-06T22:00:05+00:00","og_image":[{"width":640,"height":425,"url":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2019\/03\/19.png","type":"image\/png"}],"author":"Phil Belleville","twitter_card":"summary_large_image","twitter_creator":"@MySocialMediaCo","twitter_site":"@MySocialMediaCo","twitter_misc":{"Written by":"Phil Belleville","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/omaha-seo.com\/blog\/web-design-webdev-and-common-seo-mistakes-to-watch-out-for\/#article","isPartOf":{"@id":"https:\/\/omaha-seo.com\/blog\/web-design-webdev-and-common-seo-mistakes-to-watch-out-for\/"},"author":{"name":"Phil Belleville","@id":"https:\/\/omaha-seo.com\/blog\/#\/schema\/person\/d89831df4731d968e121c58c93febdd2"},"headline":"Web Design &#8211; 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WEBDEV AND COMMON SEO MISTAKES TO WATCH OUT FOR"}]},{"@type":"WebSite","@id":"https:\/\/omaha-seo.com\/blog\/#website","url":"https:\/\/omaha-seo.com\/blog\/","name":"Omaha SEO","description":"Omaha SEO Experts - SEO Omaha Services","publisher":{"@id":"https:\/\/omaha-seo.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/omaha-seo.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/omaha-seo.com\/blog\/#organization","name":"Omaha SEO","url":"https:\/\/omaha-seo.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/omaha-seo.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/OMAHA-SEO-LOGO-NEW.jpg","contentUrl":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/OMAHA-SEO-LOGO-NEW.jpg","width":480,"height":92,"caption":"Omaha SEO"},"image":{"@id":"https:\/\/omaha-seo.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/4socialmedia\/","https:\/\/x.com\/MySocialMediaCo","https:\/\/www.linkedin.com\/in\/philbelleville","https:\/\/www.pinterest.com\/4socialmedia\/","https:\/\/www.youtube.com\/user\/4socialmanagement\/"]},{"@type":"Person","@id":"https:\/\/omaha-seo.com\/blog\/#\/schema\/person\/d89831df4731d968e121c58c93febdd2","name":"Phil Belleville","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/9383199381d5c80a2a662b9c35dd0eb2636dcd1201f868c82d026916be0a3934?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9383199381d5c80a2a662b9c35dd0eb2636dcd1201f868c82d026916be0a3934?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9383199381d5c80a2a662b9c35dd0eb2636dcd1201f868c82d026916be0a3934?s=96&d=mm&r=g","caption":"Phil Belleville"},"description":"I\u2019ve been doing SEO since 1995, back when getting a website to rank meant testing, breaking, fixing, and testing again. After leaving a CFO role at a seven\u2011figure nonprofit, I built my first online business and hit #1 in AOL search within weeks\u2014then clients started asking me to replicate those results for them. Since then, I\u2019ve helped businesses turn WordPress sites into high\u2011performing assets through technical SEO, site architecture, speed, and content strategy, and I\u2019ve built and sold a WordPress site after growing it to 1,000+ organic keyword rankings. Today I own or co\u2011own multiple city\u2011based SEO properties that compete at the top in tough U.S. markets, and I now offer AI SEO so brands can show up in Google results and AI\u2011generated answers. 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