{"id":6798,"date":"2022-08-06T06:56:57","date_gmt":"2022-08-06T06:56:57","guid":{"rendered":"https:\/\/omaha-seo.com\/blog\/?p=6798"},"modified":"2022-08-06T06:56:57","modified_gmt":"2022-08-06T06:56:57","slug":"what-is-a-301-redirect-for-seo","status":"publish","type":"post","link":"https:\/\/omaha-seo.com\/blog\/what-is-a-301-redirect-for-seo\/","title":{"rendered":"What is a 301 Redirect for SEO?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69f290d05c9e4\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69f290d05c9e4\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-a-301-redirect-for-seo\/#301_Redirect_for_SEO_The_Ultimate_Guide\" >301 Redirect for SEO: The Ultimate Guide!<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-a-301-redirect-for-seo\/#How_to_Redirect_for_SEO\" >How to Redirect for SEO.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-a-301-redirect-for-seo\/#How_to_Redirect_for_SEO_on_a_Website\" >How to Redirect for SEO on a Website<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-a-301-redirect-for-seo\/#How_to_Redirect_for_SEO_on_a_Social_Media_Site\" >How to Redirect for SEO on a Social Media Site<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-a-301-redirect-for-seo\/#How_to_Redirect_for_SEO_on_a_Blog\" >How to Redirect for SEO on a Blog.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-a-301-redirect-for-seo\/#How_to_Redirect_for_SEO_on_an_eBay_Store\" >How to Redirect for SEO on an eBay Store<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-a-301-redirect-for-seo\/#How_to_Redirect_for_SEO_on_a_Mobile_Device\" >How to Redirect for SEO on a Mobile Device.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-a-301-redirect-for-seo\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"3tl37-0-0\"><span class=\"ez-toc-section\" id=\"301_Redirect_for_SEO_The_Ultimate_Guide\"><\/span><span data-offset-key=\"3tl37-0-0\">301 Redirect for SEO: The Ultimate Guide!<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"78ets-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"78ets-0-0\"><span data-offset-key=\"78ets-0-0\"><a href=\"https:\/\/omaha-seo.com\/\">301 redirects<\/a> are a great way to improve your SEO. Not only do they help you rank higher for your content, but they also help generate leads and sales. But what happens when you don\u2019t have the right 301 redirects in place? You can easily lose customers, potential leads, and even sales because of it. That\u2019s where our 301 redirection guide comes in. We\u2019ll show you how to create 301 redirects that are effective and useful for your business.<\/span><\/div>\n<div data-offset-key=\"78ets-0-0\">\n<p><img decoding=\"async\" class=\" wp-image-4088\" src=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_209358436_XL-300x200.jpg\" alt=\"\" width=\"692\" height=\"461\" srcset=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_209358436_XL-300x200.jpg 300w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_209358436_XL-1024x683.jpg 1024w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_209358436_XL-768x513.jpg 768w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_209358436_XL-1536x1025.jpg 1536w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_209358436_XL-2048x1367.jpg 2048w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_209358436_XL-1900x1268.jpg 1900w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_209358436_XL-513x342.jpg 513w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_209358436_XL-573x382.jpg 573w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_209358436_XL-600x400.jpg 600w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_209358436_XL-335x224.jpg 335w\" sizes=\"(max-width: 692px) 100vw, 692px\" \/><\/p>\n<\/div>\n<\/div>\n<h3 class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"8ckcj-0-0\"><span class=\"ez-toc-section\" id=\"How_to_Redirect_for_SEO\"><\/span><span data-offset-key=\"8ckcj-0-0\">How to Redirect for SEO.<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"e9gld-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"e9gld-0-0\"><span data-offset-key=\"e9gld-0-0\">Redirection is a technique used to improve the visibility of a website or social media page. Redirecting traffic to a different website or social media outlet can help improve the ranking of an online presence, as well as create more engaging content that viewers will want to read.<\/span><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"3q8qk-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"3q8qk-0-0\"><span data-offset-key=\"3q8qk-0-0\">Redirects can also be used to generate leads and sales opportunities for businesses. By redirecting visitors to other websites or social media platforms, businesses can tap into new customer groups and potential customers who may not have visited their website or social media outlet before.<\/span><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"4m3hb-0-0\">\n<h3 class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"4m3hb-0-0\"><span class=\"ez-toc-section\" id=\"How_to_Redirect_for_SEO_on_a_Website\"><\/span><span data-offset-key=\"4m3hb-0-0\">How to Redirect for SEO on a Website<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"4774q-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"4774q-0-0\"><span data-offset-key=\"4774q-0-0\">There are many ways to redirect traffic to a website. One popular method is using a 301 response, which is short for &#8220;Location Preference.&#8221; This term refers to the fact that when you send someone redirected traffic from one site to another, the first site should always take precedence over the second site. The 301 response tells Google that your website should be placed first in its search engine results pages (SERPs), giving your visitors an overall higher rank in terms of web visibility.<\/span><\/div>\n<div data-offset-key=\"4774q-0-0\"><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"9mb63-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"9mb63-0-0\"><span data-offset-key=\"9mb63-0-0\">This policy is often enforced on websites that receive high-traffic levels, such as online retail stores and e-commerce sites. Additionally, some websites prefer 301 responses because they help minimize 404 errors \u2013 errors that may appear when visitors attempt to access some pages on your site but instead are redirected back to the homepage.<\/span><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"3le29-0-0\">\n<h3 class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"3le29-0-0\"><span class=\"ez-toc-section\" id=\"How_to_Redirect_for_SEO_on_a_Social_Media_Site\"><\/span><span data-offset-key=\"3le29-0-0\">How to Redirect for SEO on a Social Media Site<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"bhc8g-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"bhc8g-0-0\"><span data-offset-key=\"bhc8g-0-0\">Social media has become an important tool for marketing your business and reaching new audiences. By using social media platforms like Facebook, Twitter, Instagram, and Pinterest, you can connect with potential customers through shareable content and images without having to visit your website or even sign up for an account! In addition, by sharing relevant posts about your business on these sites, you can expose yourself to more potential customers who might not have heard about you from other sources. By using social media as a tool to redirect traffic, you can increase your website&#8217;s visibility and potential customer base.<\/span><\/div>\n<\/div>\n<h3 class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"d3ji6-0-0\"><span class=\"ez-toc-section\" id=\"How_to_Redirect_for_SEO_on_a_Blog\"><\/span><span data-offset-key=\"d3ji6-0-0\">How to Redirect for SEO on a Blog.<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"8c6br-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"8c6br-0-0\"><span data-offset-key=\"8c6br-0-0\">When you write for a blog, it makes sense to redirect traffic to your website. This will help you get more clicks and better rankings for your posts. To do this, you need to set up a redirect page on your website and add the following code to it:<\/span><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"363me-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"363me-0-0\"><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"ag2uo-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"ag2uo-0-0\"><span data-offset-key=\"ag2uo-0-0\">This will take you directly to your personal website\u2019s redirected page whenever someone visits example.com from your blog. You can also use this code in an eBay store statement (e.g., \u201cRedirect here for eBay\u201d) as long as the site is hosted on a server (a server that runs multiple websites).<\/span><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"ahrkj-0-0\">\n<h3 class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"ahrkj-0-0\"><span class=\"ez-toc-section\" id=\"How_to_Redirect_for_SEO_on_an_eBay_Store\"><\/span><span data-offset-key=\"ahrkj-0-0\">How to Redirect for SEO on an eBay Store<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"cbd1l-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"cbd1l-0-0\"><span data-offset-key=\"cbd1l-0-0\">If you sell products or services online, it might make sense to redirect traffic away from your store\u2019s homepage and towards one of your auction listings or product pages. This will help increase sales and improve the visibility of your store on the internet. To do this, you need to set up a redirect page on a third-party hosting service like HostGator or WP Engine and add the following code:<\/span><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"a4fp7-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"a4fp7-0-0\"><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"79p6g-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"79p6g-0-0\"><span data-offset-key=\"79p6g-0-0\">This will redirect all traffic away from my shop\u2019s homepage and towards one of my auction listings or product pages, depending on the attribute setting in [the relevant setting]\/.php file on my store\u2019s backend. If you don\u2019t have any settings in [the relevant setting], then all traffic will be redirected automatically according to [the attributes specified].<\/span><\/div>\n<\/div>\n<h3 class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"7hu5e-0-0\"><span class=\"ez-toc-section\" id=\"How_to_Redirect_for_SEO_on_a_Mobile_Device\"><\/span><span data-offset-key=\"7hu5e-0-0\">How to Redirect for SEO on a Mobile Device.<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"5nlql-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"5nlql-0-0\"><span data-offset-key=\"5nlql-0-0\">If you\u2019re looking to Redirect for SEO on a mobile device, there are a few basic steps you can take. First, head to your website\u2019s main page and enter the following code into the text box at the top: This will ensure that your site looks great when visited in IE and Edge browsers.<\/span><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"c99ge-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"c99ge-0-0\"><span data-offset-key=\"c99ge-0-0\">Next, head to your Google Maps or Apple Maps app and input the location of your desired destination into the map field. Once you have inputted the location, click on the \u201credirect\u201d link that will appear in the top left corner of your screen.<\/span><\/div>\n<div data-offset-key=\"c99ge-0-0\"><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"9ckko-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"9ckko-0-0\"><span data-offset-key=\"9ckko-0-0\">Now that you have redirected for SEO on a mobile device, it\u2019s time to test out how your site looks on different devices. To do this, open up an online browser and type in the address of your desired destination into the address bar, and hit return. You should now see a redirect page with all of your original website content intact!<\/span><\/div>\n<\/div>\n<h3 class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"34dbs-0-0\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><span data-offset-key=\"34dbs-0-0\">Conclusion<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"\" data-block=\"true\" data-editor=\"mp0d\" data-offset-key=\"51up-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"51up-0-0\"><span data-offset-key=\"51up-0-0\">Redirecting for SEO can help you improve your website&#8217;s ranking in search engines, increase sales, and reduce costs. By using redirection techniques on a variety of platforms, you can reach a wider audience and achieve the desired results.<\/span><\/div>\n<div style=\"text-align: center;\" data-offset-key=\"51up-0-0\"><iframe loading=\"lazy\" style=\"border: 0;\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m28!1m12!1m3!1d23992.727228976608!2d-96.001911079726!3d41.263356594491185!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!4m13!3e6!4m5!1s0x87938e0bf2d1e3f7%3A0xe4a17530ea9bd2b0!2sWalnut%20Hill!3m2!1d41.2699697!2d-95.979292!4m5!1s0x87938c3d0c948869%3A0x391f88e01c1aab8a!2sOmaha%20SEO%2C%205223%20Grover%20St%2C%20Omaha%2C%20NE%2068106!3m2!1d41.22665!2d-95.99607499999999!5e0!3m2!1sfil!2sph!4v1659035485497!5m2!1sfil!2sph\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>301 Redirect for SEO: The Ultimate Guide! 301 redirects are a great way to improve your SEO. Not only do they help you rank higher for your content, but they also help generate leads and sales. But what happens when you don\u2019t have the right 301 redirects in place? You can easily lose customers, potentialRead More &raquo;<\/p>\n","protected":false},"author":1,"featured_media":2498,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6798","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-search-engine-optimization","cat-1-id"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What is a 301 Redirect for SEO? - Omaha SEO<\/title>\n<meta name=\"description\" content=\"SEO Professionals that provide industry-leading Online Marketing from Search Engine Optimization &amp; Website Design to bring you more traffic.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-a-301-redirect-for-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is a 301 Redirect for SEO? 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