{"id":6627,"date":"2022-07-08T21:39:01","date_gmt":"2022-07-08T21:39:01","guid":{"rendered":"https:\/\/omaha-seo.com\/blog\/?p=6627"},"modified":"2022-07-08T21:39:01","modified_gmt":"2022-07-08T21:39:01","slug":"what-is-pogo-sticking-in-seo","status":"publish","type":"post","link":"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/","title":{"rendered":"What Is Pogo-Sticking in SEO?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e7aff8f3884\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e7aff8f3884\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/#What_Is_Pogo-Sticking_in_SEO\" >What Is Pogo-Sticking in SEO?\u00a0<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/#Clickbait_content\" >Clickbait content\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/#Gated_content\" >Gated content\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/#Click-through_rate\" >Click-through rate\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/#Internal_links\" >Internal links\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/#Googles_metric_for_determining_if_a_search_result_satisfies_the_users_intent\" >Google&#8217;s metric for determining if a search result satisfies the user&#8217;s intent\u00a0<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 aria-level=\"1\"><span class=\"ez-toc-section\" id=\"What_Is_Pogo-Sticking_in_SEO\"><\/span><strong>What Is Pogo-Sticking in SEO?\u00a0<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span data-contrast=\"none\">You may have heard of the <a href=\"https:\/\/omaha-seo.com\/\">practice of &#8220;Pogo-Sticking.&#8221;<\/a> This process occurs when users are frustrated by the content or find it incomplete. In either case, users stay on a page for less than 10 seconds before clicking the back button. If your website is pogo-sticking, you will rank low for that keyword. Here are the three main causes of &#8220;pogo-sticking.&#8221;<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3 aria-level=\"2\"><span class=\"ez-toc-section\" id=\"Clickbait_content\"><\/span><span data-contrast=\"none\">Clickbait content<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:40,&quot;335559739&quot;:0,&quot;335559740&quot;:259}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span data-contrast=\"none\">While some publishers use clickbait to draw attention, it&#8217;s best to remember that this type of content is often not considered &#8220;high quality&#8221; by Google. In 2011 Google released the Panda algorithm, which eliminated unoriginal content and duplicate content. It also learned to recognize gimmicky headlines and content. Panda 4.1 has all but eliminated the worst offenders from search results. Although it&#8217;s tempting to ignore the clickbait phenomenon, you need to consider the benefits of this content for your SEO campaign.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">The main problem with using clickbait content in SEO is that it can reduce the length of a visitor&#8217;s session. Short-term page visits will reduce your session duration rate and increase your bounce rate, which represents the percentage of visitors who leave the site immediately after entering it. Additionally, choosing headlines for maximum clicks can decrease your pages-per-session ratio, which can negatively affect your SEO metrics. Ultimately, the clickbait factor may be damaging your SEO efforts.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">The main benefit of using clickbait content is the increased exposure that it can give you in Google&#8217;s search results. The headlines of these articles have the potential to increase brand awareness and generate more traffic. In addition, many consumers click on ads based on the catchy headlines. It is important to monitor your clickbait content through Google Analytics and track its effectiveness. Once you&#8217;ve implemented this strategy, it&#8217;s time to start implementing it on your website.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Creating compelling clickbait can boost your website&#8217;s ranking in Google search results. It can also help you increase brand awareness. Studies have shown that Google prioritizes content and link building. Clickbait is specifically designed to draw clickthroughs and pageviews, which leads to higher ad revenue and profits for the website publishers. So how do you create a compelling clickbait? To get started, follow these guidelines.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><img decoding=\"async\" class=\" wp-image-4094\" src=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-300x200.jpg\" alt=\"\" width=\"752\" height=\"501\" srcset=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-300x200.jpg 300w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1024x683.jpg 1024w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-768x512.jpg 768w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1536x1024.jpg 1536w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-2048x1365.jpg 2048w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1900x1267.jpg 1900w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-513x342.jpg 513w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-573x382.jpg 573w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-600x400.jpg 600w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-335x223.jpg 335w\" sizes=\"(max-width: 752px) 100vw, 752px\" \/><\/p>\n<h3 aria-level=\"2\"><span class=\"ez-toc-section\" id=\"Gated_content\"><\/span><span data-contrast=\"none\">Gated content<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:40,&quot;335559739&quot;:0,&quot;335559740&quot;:259}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span data-contrast=\"none\">When used effectively, gated content can boost your SEO efforts. You can post a PDF of the content you want people to download and exchange their email address to access it. The downloadable PDF contains valuable information that can help your prospects in their work. But make sure your gated content does not cost anything in terms of time or resources. To generate quality leads, you must offer free or valuable content. Here are some tips to make the most of gated content.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Firstly, gated content offers a better ROI than free content. Users are more likely to sign up for a downloadable resource if they are promised more advanced information. Free trials are particularly effective in these cases. And content upgrades are another way to make your content more valuable. They are usually short, valuable, and expand on the original subject matter. By offering them more advanced content, you will increase your sales and lead generation.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Secondly, make sure the content is worth it. When it comes to gated content, the content should be valuable and easy to navigate. It should also be accompanied by summaries or visual callouts. Additionally, make sure the content is accessible on mobile devices, if possible. For instance, a video interview can be created to answer both questions. If the interview is valuable, you can post it on YouTube and embed it in a blog to drive traffic.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Gated content in SEO involves requiring a visitor to submit their email address. The information requested will be used by the business to contact them later. Gated content also limits the exposure of the content compared to ungated content. Moreover, it will take more time and energy to develop and optimize the content. If done correctly, gated content can increase your SEO and conversion rates. This method can be very effective for businesses who want to create content that will interest their target audience.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3 aria-level=\"2\"><span class=\"ez-toc-section\" id=\"Click-through_rate\"><\/span><span data-contrast=\"none\">Click-through rate<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:40,&quot;335559739&quot;:0,&quot;335559740&quot;:259}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span data-contrast=\"none\">While the majority of search engines consider pogo-sticking a negative signal, it does not mean that it is completely off-limits. This technique is still highly effective for boosting your rankings and conversions, but it is not recommended for all websites. Here are some reasons why pogo-sticking may not be right for your business. First, it can be detrimental to your bounce rate. While the high bounce rate is not necessarily an indication of poor user experience, it is an indicator that your site is not meeting their expectations.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Second, it can affect the content on your page. If your content is irrelevant or incomplete, users may choose the back button instead of continuing the process. Third, users who encounter irrelevant content or incomplete content will typically click the back button. Finally, a site that features a large number of similar products will increase its click-through rate, which means a lower ranking. If you want to improve your SEO efforts, pogo-sticking can have a negative impact on your metrics, as long as your content answers users&#8217; most common questions.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Another way to increase your site&#8217;s click-through rate is by minimizing the amount of time users spend on your SERP. Studies show that searchers spend approximately nine seconds on each SERP. If your site isn&#8217;t optimized to optimize for these situations, you may have to consider switching to a different page or even a different domain. These steps can increase your click-through rate significantly.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">The process of reducing pogo sticking is fairly straightforward. Pogo-sticking occurs when a searcher clicks on your site and then quickly moves on to the next one. This action is indicative of immediate dissatisfaction with the initial result. This behavior is generally a bad thing. If the content on your website isn&#8217;t interesting enough, a pogo stick is likely to happen.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3 aria-level=\"2\"><span class=\"ez-toc-section\" id=\"Internal_links\"><\/span><span data-contrast=\"none\">Internal links<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:40,&quot;335559739&quot;:0,&quot;335559740&quot;:259}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span data-contrast=\"none\">Having an internal link structure will give you control over your audience&#8217;s attention. Internal links direct Google bots to authority content and increase your website&#8217;s SEO ranking. When choosing internal links, make sure to consider their link value. Typically, FAQ pages have higher link value than About Us pages. However, this depends on the content. If you&#8217;re not sure what to use as an internal link, start by creating a short FAQ page.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Using exact match anchors for internal links will improve search results for specific keywords. Diversifying your anchor text also means you&#8217;re creating natural, high-quality links. If you use too many, users may ignore them. Also, it may seem unnatural to include too many internal links on one page, and Google will likely consider this manipulative. The best internal link structure will focus on important pages on your website, resulting in higher profits and better user experience.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Taxonomies are a way to organize your website and make it easier for Google to understand it. Including internal links to taxonomies is especially helpful for blogs. Not only will they help Google understand the structure of your blog, they can help visitors navigate to posts related to the topic they&#8217;re searching for. They can be placed in a sidebar, footer, or on all pages to improve the user experience. Once these links are properly placed, you&#8217;ll have increased traffic to your website in no time.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Using internal links on your website is a critical SEO practice. It not only gives search engines a clearer picture of your site&#8217;s structure, but it also helps them pass PageRank throughout your site. This not only helps your ranking in search engines, but it also makes navigation easier for visitors. This is one of the most common mistakes made by beginners in SEO, and one that you&#8217;ll need to avoid. The following are some tips for optimizing internal links on your website:<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3 aria-level=\"2\"><span class=\"ez-toc-section\" id=\"Googles_metric_for_determining_if_a_search_result_satisfies_the_users_intent\"><\/span><span data-contrast=\"none\">Google&#8217;s metric for determining if a search result satisfies the user&#8217;s intent<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:40,&quot;335559739&quot;:0,&quot;335559740&quot;:259}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span data-contrast=\"none\">Understanding what a user&#8217;s intent is when performing a search can help you craft content that meets the needs of that user. For example, someone searching for &#8220;free wedding photos&#8221; probably has a very low chance of leaving money on their computer, so it would be unwise to include that keyword in your content. However, if the searcher is looking for information on Texas weddings, they may have different goals. Google&#8217;s metric for determining if a search result satisfies the user&#8217;s intent is the ability to meet the needs of a potential customer immediately.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">When determining if a search result complies with the user&#8217;s intent, Google evaluates the results against a set of guidelines called the Do, Know, Go principle. This principle has several implications, including that some queries have many meanings and that the dominant interpretation should be the most likely to satisfy the user. The Google search raters are explicitly told that they should make their recommendations based on this principle.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Understanding the user&#8217;s intent is extremely challenging for an SEO. It often requires a radical approach, which may not be right for all SEOs. However, mastering the relationship between search intent and user intent opens up rich opportunities for converting visitors and users into customers. You can use these techniques to increase your chances of ranking well in Google.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">BERT is a key metric in deciding whether a search result satisfies a user&#8217;s intent. The BERT algorithm measures the quality of a webpage&#8217;s content. A high bounce rate indicates that a page is not satisfying the user&#8217;s intent, and may result in lower rankings. According to a recent study by SEMRUSH, the average bounce rate of top Google pages is 50%.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" style=\"border: 0;\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m28!1m12!1m3!1d24008.745489447403!2d-96.03744468016646!3d41.219739704608116!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!4m13!3e6!4m5!1s0x87938da862955545%3A0x522d0912bd1051d0!2sCr%C3%A8me%20de%20la%20Cr%C3%A8me%20Barbershop%2084th%20St%2C%20South%2084th%20Street%2C%20Omaha%2C%20NE%2C%20USA!3m2!1d41.214980499999996!2d-96.04350629999999!4m5!1s0x87938c3d0c92fcb1%3A0x98cf112f2e9fe028!2s5223%20Grover%20St%2C%20Omaha%2C%20NE%2068106!3m2!1d41.2266913!2d-95.99608579999999!5e0!3m2!1sen!2s!4v1653679522978!5m2!1sen!2s\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What Is Pogo-Sticking in SEO?\u00a0 You may have heard of the practice of &#8220;Pogo-Sticking.&#8221; This process occurs when users are frustrated by the content or find it incomplete. In either case, users stay on a page for less than 10 seconds before clicking the back button. If your website is pogo-sticking, you will rank lowRead More &raquo;<\/p>\n","protected":false},"author":1,"featured_media":3969,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6627","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-search-engine-optimization","cat-1-id"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What Is Pogo-Sticking in SEO? - Omaha SEO<\/title>\n<meta name=\"description\" content=\"SEO Professionals that provide industry-leading Online Marketing from Search Engine Optimization &amp; Website Design to bring you more traffic.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Is Pogo-Sticking in SEO? - Omaha SEO\" \/>\n<meta property=\"og:description\" content=\"SEO Professionals that provide industry-leading Online Marketing from Search Engine Optimization &amp; Website Design to bring you more traffic.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/\" \/>\n<meta property=\"og:site_name\" content=\"Omaha SEO\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/4socialmedia\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-08T21:39:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_4352499_XL-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1810\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Phil Belleville\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MySocialMediaCo\" \/>\n<meta name=\"twitter:site\" content=\"@MySocialMediaCo\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Phil Belleville\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What Is Pogo-Sticking in SEO? - Omaha SEO","description":"SEO Professionals that provide industry-leading Online Marketing from Search Engine Optimization & Website Design to bring you more traffic.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/","og_locale":"en_US","og_type":"article","og_title":"What Is Pogo-Sticking in SEO? - Omaha SEO","og_description":"SEO Professionals that provide industry-leading Online Marketing from Search Engine Optimization & Website Design to bring you more traffic.","og_url":"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/","og_site_name":"Omaha SEO","article_publisher":"https:\/\/www.facebook.com\/4socialmedia\/","article_published_time":"2022-07-08T21:39:01+00:00","og_image":[{"width":2560,"height":1810,"url":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_4352499_XL-scaled.jpg","type":"image\/jpeg"}],"author":"Phil Belleville","twitter_card":"summary_large_image","twitter_creator":"@MySocialMediaCo","twitter_site":"@MySocialMediaCo","twitter_misc":{"Written by":"Phil Belleville","Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/#article","isPartOf":{"@id":"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/"},"author":{"name":"Phil Belleville","@id":"https:\/\/omaha-seo.com\/blog\/#\/schema\/person\/d89831df4731d968e121c58c93febdd2"},"headline":"What Is Pogo-Sticking in SEO?","datePublished":"2022-07-08T21:39:01+00:00","mainEntityOfPage":{"@id":"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/"},"wordCount":1610,"publisher":{"@id":"https:\/\/omaha-seo.com\/blog\/#organization"},"image":{"@id":"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/#primaryimage"},"thumbnailUrl":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_4352499_XL-scaled.jpg","articleSection":["Search Engine Optimization"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/","url":"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/","name":"What Is Pogo-Sticking in SEO? - Omaha SEO","isPartOf":{"@id":"https:\/\/omaha-seo.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/#primaryimage"},"image":{"@id":"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/#primaryimage"},"thumbnailUrl":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_4352499_XL-scaled.jpg","datePublished":"2022-07-08T21:39:01+00:00","description":"SEO Professionals that provide industry-leading Online Marketing from Search Engine Optimization & Website Design to bring you more traffic.","breadcrumb":{"@id":"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/#primaryimage","url":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_4352499_XL-scaled.jpg","contentUrl":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_4352499_XL-scaled.jpg","width":2560,"height":1810,"caption":"Computer graphic illustration about internet shopping in virtual world."},{"@type":"BreadcrumbList","@id":"https:\/\/omaha-seo.com\/blog\/what-is-pogo-sticking-in-seo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/omaha-seo.com\/blog\/"},{"@type":"ListItem","position":2,"name":"What Is Pogo-Sticking in SEO?"}]},{"@type":"WebSite","@id":"https:\/\/omaha-seo.com\/blog\/#website","url":"https:\/\/omaha-seo.com\/blog\/","name":"Omaha SEO","description":"Omaha SEO Experts - SEO Omaha Services","publisher":{"@id":"https:\/\/omaha-seo.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/omaha-seo.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/omaha-seo.com\/blog\/#organization","name":"Omaha SEO","url":"https:\/\/omaha-seo.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/omaha-seo.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/OMAHA-SEO-LOGO-NEW.jpg","contentUrl":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/OMAHA-SEO-LOGO-NEW.jpg","width":480,"height":92,"caption":"Omaha SEO"},"image":{"@id":"https:\/\/omaha-seo.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/4socialmedia\/","https:\/\/x.com\/MySocialMediaCo","https:\/\/www.linkedin.com\/in\/philbelleville","https:\/\/www.pinterest.com\/4socialmedia\/","https:\/\/www.youtube.com\/user\/4socialmanagement\/"]},{"@type":"Person","@id":"https:\/\/omaha-seo.com\/blog\/#\/schema\/person\/d89831df4731d968e121c58c93febdd2","name":"Phil Belleville","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/9383199381d5c80a2a662b9c35dd0eb2636dcd1201f868c82d026916be0a3934?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9383199381d5c80a2a662b9c35dd0eb2636dcd1201f868c82d026916be0a3934?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9383199381d5c80a2a662b9c35dd0eb2636dcd1201f868c82d026916be0a3934?s=96&d=mm&r=g","caption":"Phil Belleville"},"description":"I\u2019ve been doing SEO since 1995, back when getting a website to rank meant testing, breaking, fixing, and testing again. After leaving a CFO role at a seven\u2011figure nonprofit, I built my first online business and hit #1 in AOL search within weeks\u2014then clients started asking me to replicate those results for them. Since then, I\u2019ve helped businesses turn WordPress sites into high\u2011performing assets through technical SEO, site architecture, speed, and content strategy, and I\u2019ve built and sold a WordPress site after growing it to 1,000+ organic keyword rankings. Today I own or co\u2011own multiple city\u2011based SEO properties that compete at the top in tough U.S. markets, and I now offer AI SEO so brands can show up in Google results and AI\u2011generated answers. To work with me, book a call from the homepage of Omaha SEO (Omaha\u2011SEO.com).","url":"https:\/\/omaha-seo.com\/blog\/author\/philbell\/"}]}},"_links":{"self":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/posts\/6627","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/comments?post=6627"}],"version-history":[{"count":0,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/posts\/6627\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/media\/3969"}],"wp:attachment":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/media?parent=6627"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/categories?post=6627"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/tags?post=6627"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}