{"id":5444,"date":"2022-06-29T18:27:05","date_gmt":"2022-06-29T18:27:05","guid":{"rendered":"https:\/\/omaha-seo.com\/blog\/?p=5444"},"modified":"2022-10-03T11:12:14","modified_gmt":"2022-10-03T11:12:14","slug":"what-is-the-difference-between-a-do-follow-and-no-follow-link-to-a-website","status":"publish","type":"post","link":"https:\/\/omaha-seo.com\/blog\/what-is-the-difference-between-a-do-follow-and-no-follow-link-to-a-website\/","title":{"rendered":"What is the Difference Between a Do-Follow and No-Follow Link to a Website?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69f47dacb9656\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69f47dacb9656\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-the-difference-between-a-do-follow-and-no-follow-link-to-a-website\/#What_is_the_Difference_Between_a_Do-Follow_and_No-Follow_Link_to_a_Website\" >What is the Difference Between a Do-Follow and No-Follow Link to a Website?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-the-difference-between-a-do-follow-and-no-follow-link-to-a-website\/#Do-follow_links_allow_search_engine_bots_to_navigate_to_the_other_website\" >Do-follow links allow search engine bots to navigate to the other website<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-the-difference-between-a-do-follow-and-no-follow-link-to-a-website\/#No-follow_links_do_not_pass_on_link_juice\" >No-follow links do not pass on link juice<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-the-difference-between-a-do-follow-and-no-follow-link-to-a-website\/#They_increase_traffic\" >They increase traffic<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_is_the_Difference_Between_a_Do-Follow_and_No-Follow_Link_to_a_Website\"><\/span>What is the Difference Between a Do-Follow and No-Follow Link to a Website?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Do-follow links pass on link juice to the other website, allowing search engines to visit both websites. In contrast, no-follow links do not pass link juice. However, they can complement SEO efforts and help improve the link profile. Nofollow links can be effective for driving referral traffic, especially if you have popular pages. The following is an in-depth explanation of the differences between do-follow and no-follow links.<\/p>\n<p>(Looking for <a href=\"https:\/\/omaha-seo.com\/\">Omaha SEO services<\/a>? Contact OMAHA SEO today!)<\/p>\n<p><img decoding=\"async\" class=\"wp-image-3371 aligncenter\" src=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_4218152_XL-300x200.jpg\" alt=\"\" width=\"684\" height=\"456\" srcset=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_4218152_XL-300x200.jpg 300w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_4218152_XL-1024x683.jpg 1024w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_4218152_XL-768x512.jpg 768w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_4218152_XL-1536x1024.jpg 1536w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_4218152_XL-2048x1365.jpg 2048w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_4218152_XL-1900x1267.jpg 1900w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_4218152_XL-513x342.jpg 513w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_4218152_XL-573x382.jpg 573w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_4218152_XL-600x400.jpg 600w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_4218152_XL-335x223.jpg 335w\" sizes=\"(max-width: 684px) 100vw, 684px\" \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Do-follow_links_allow_search_engine_bots_to_navigate_to_the_other_website\"><\/span>Do-follow links allow search engine bots to navigate to the other website<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Do-follow links are an important part of SEO. It gives search engines the opportunity to better understand the content of the linked website. Search engines are always looking for authoritative links, so it is beneficial for your site to have as many do-follow links as possible. These backlinks can boost your ranking significantly in search results. Moreover, these links also improve your website&#8217;s user experience. Moreover, these links are important because they tell Google bots how important your website is.<\/p>\n<p>No-follow links are less beneficial for SEO, as they do not earn credibility points. They do not vouch for the other website and are not followed by search engines. Google&#8217;s strategy on nofollow links changed in 2019: it now considers Nofollow attributes as &#8220;hints&#8221; to the other website. Although they have their own advantages, it is better to have do-follow links whenever possible.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"No-follow_links_do_not_pass_on_link_juice\"><\/span>No-follow links do not pass on link juice<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>There are two types of links: dofollow and nofollow. Dofollow links pass link juice to the linked website, while nofollow links do not. The former is the most common type, while nofollow links don&#8217;t pass link juice at all. Google&#8217;s algorithms know this and penalize sites that use no follow links to boost their SEO. The disadvantages of no follow links are many, but Google lists some of the major ones below.<\/p>\n<p>No-follow links also cause your website to come under the radar of many search engines, especially if there are a large number of them. Links from major news and publishing websites are typically nofollow by default because they cannot monitor all of the outbound links from all of their sources. If you want to avoid this problem, remove nofollow links from your site. You can also remove nofollow internal links and use a noindex tag for your pages.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"They_increase_traffic\"><\/span>They increase traffic<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>While both do-follow and no-follow links saturate search engine results, they serve different purposes. The first is that no follow links improve the quality of incoming traffic and, in turn, increase website rankings. The second benefit of nofollow links is that they normalize the profile of a website and increase its domain authority. When used in conjunction with one another, Nofollow links can help a website improve its traffic, domain authority, and brand recognition.<\/p>\n<p>Both do-follow and no-follow links elicit a positive effect on traffic. Do-follow links are generally preferred, but nofollow links can still provide benefits. In addition, if you are looking to drive targeted traffic to a website, no-follow links can improve its page rank. However, keep in mind that good content is still the key to getting a high-quality audience. Relevant and exciting content will keep your audience coming back for more.<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" style=\"border: 0;\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m28!1m12!1m3!1d137738.68574475907!2d-96.27070939720788!3d41.243820984115466!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!4m13!3e0!4m5!1s0x879389ebdb944fa5%3A0xaf3cce18a496c1b8!2sCafe%20Diem%2C%20South%2096th%20Street%2C%20Papillion%2C%20Nebraska!3m2!1d41.1641976!2d-96.06155919999999!4m5!1s0x87938c3d0c92fcb1%3A0x98cf112f2e9fe028!2s5223%20Grover%20St%2C%20Omaha%2C%20NE%2068106!3m2!1d41.2266913!2d-95.99608579999999!5e0!3m2!1sfil!2sus!4v1653558346455!5m2!1sfil!2sus\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is the Difference Between a Do-Follow and No-Follow Link to a Website? Do-follow links pass on link juice to the other website, allowing search engines to visit both websites. In contrast, no-follow links do not pass link juice. However, they can complement SEO efforts and help improve the link profile. Nofollow links can beRead More &raquo;<\/p>\n","protected":false},"author":1,"featured_media":3969,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[757],"tags":[],"class_list":["post-5444","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-omaha-seo","cat-757-id"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What is the Difference Between a Do-Follow and No-Follow Link to a Website? - Omaha SEO<\/title>\n<meta name=\"description\" content=\"In contrast, no-follow links do not pass link juice. However, they can complement SEO efforts and help improve the link profile.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-the-difference-between-a-do-follow-and-no-follow-link-to-a-website\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is the Difference Between a Do-Follow and No-Follow Link to a Website? - Omaha SEO\" \/>\n<meta property=\"og:description\" content=\"In contrast, no-follow links do not pass link juice. However, they can complement SEO efforts and help improve the link profile.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/omaha-seo.com\/blog\/what-is-the-difference-between-a-do-follow-and-no-follow-link-to-a-website\/\" \/>\n<meta property=\"og:site_name\" content=\"Omaha SEO\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/4socialmedia\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-29T18:27:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-10-03T11:12:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_4352499_XL-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1810\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Phil Belleville\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MySocialMediaCo\" \/>\n<meta name=\"twitter:site\" content=\"@MySocialMediaCo\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Phil Belleville\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What is the Difference Between a Do-Follow and No-Follow Link to a Website? - Omaha SEO","description":"In contrast, no-follow links do not pass link juice. 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After leaving a CFO role at a seven\u2011figure nonprofit, I built my first online business and hit #1 in AOL search within weeks\u2014then clients started asking me to replicate those results for them. Since then, I\u2019ve helped businesses turn WordPress sites into high\u2011performing assets through technical SEO, site architecture, speed, and content strategy, and I\u2019ve built and sold a WordPress site after growing it to 1,000+ organic keyword rankings. Today I own or co\u2011own multiple city\u2011based SEO properties that compete at the top in tough U.S. markets, and I now offer AI SEO so brands can show up in Google results and AI\u2011generated answers. To work with me, book a call from the homepage of Omaha SEO (Omaha\u2011SEO.com).","url":"https:\/\/omaha-seo.com\/blog\/author\/philbell\/"}]}},"_links":{"self":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/posts\/5444","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/comments?post=5444"}],"version-history":[{"count":0,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/posts\/5444\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/media\/3969"}],"wp:attachment":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/media?parent=5444"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/categories?post=5444"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/tags?post=5444"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}