{"id":5363,"date":"2022-06-27T18:23:07","date_gmt":"2022-06-27T18:23:07","guid":{"rendered":"https:\/\/omaha-seo.com\/blog\/?p=5363"},"modified":"2022-10-01T16:49:45","modified_gmt":"2022-10-01T16:49:45","slug":"what-does-it-mean-if-ranking-for-many-of-your-website-keywords-dropped-all-of-a-sudden","status":"publish","type":"post","link":"https:\/\/omaha-seo.com\/blog\/what-does-it-mean-if-ranking-for-many-of-your-website-keywords-dropped-all-of-a-sudden\/","title":{"rendered":"What does it mean if ranking for many of your website keywords dropped all of a sudden?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a3ae6cc1d4d5\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a3ae6cc1d4d5\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/omaha-seo.com\/blog\/what-does-it-mean-if-ranking-for-many-of-your-website-keywords-dropped-all-of-a-sudden\/#What_Does_it_Mean_If_Ranking_For_Many_of_Your_Websites_Keywords_Dropped_All_Over_the_Place\" >What Does it Mean If Ranking For Many of Your Website&#8217;s Keywords Dropped All Over the Place?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/omaha-seo.com\/blog\/what-does-it-mean-if-ranking-for-many-of-your-website-keywords-dropped-all-of-a-sudden\/#Randomization_is_a_phenomenon_that_causes_rankings_to_drop\" >Randomization is a phenomenon that causes rankings to drop<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/omaha-seo.com\/blog\/what-does-it-mean-if-ranking-for-many-of-your-website-keywords-dropped-all-of-a-sudden\/#On-page_SEO_changes_can_cause_a_drop_in_rankings\" >On-page SEO changes can cause a drop in rankings<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/omaha-seo.com\/blog\/what-does-it-mean-if-ranking-for-many-of-your-website-keywords-dropped-all-of-a-sudden\/#Google_algorithm_changes_can_cause_a_drop_in_rankings\" >Google algorithm changes can cause a drop in rankings<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/omaha-seo.com\/blog\/what-does-it-mean-if-ranking-for-many-of-your-website-keywords-dropped-all-of-a-sudden\/#Monitoring_your_backlink_profile_can_help_you_cope_with_a_drop_in_rankings\" >Monitoring your backlink profile can help you cope with a drop in rankings<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_Does_it_Mean_If_Ranking_For_Many_of_Your_Websites_Keywords_Dropped_All_Over_the_Place\"><\/span>What Does it Mean If Ranking For Many of Your Website&#8217;s Keywords Dropped All Over the Place?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Your rankings may have dropped due to a randomization phenomenon. You can also find that your competitor has outranked you. If this is happening, you should switch off your personalized search settings and check the rankings of your competitors. It is important to monitor your backlink profile to understand why your rankings are dropping. If you don&#8217;t know the reason for the drop, read this article and learn how to cope with the situation<\/p>\n<p class=\"quill-block\">(Searching in<a href=\"https:\/\/montaglaw.com\/\" target=\"_blank\" rel=\"nofollow noopener\">\u00a0Omaha SEO<\/a>, contact us today!)<span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559740&quot;:259}\"><br \/>\n<\/span><\/p>\n<p><img decoding=\"async\" class=\" wp-image-4472 aligncenter\" src=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/05\/Depositphotos_42413479_XL-300x212.jpg\" alt=\"\" width=\"658\" height=\"465\" srcset=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/05\/Depositphotos_42413479_XL-300x212.jpg 300w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/05\/Depositphotos_42413479_XL-1024x725.jpg 1024w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/05\/Depositphotos_42413479_XL-768x544.jpg 768w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/05\/Depositphotos_42413479_XL-1536x1087.jpg 1536w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/05\/Depositphotos_42413479_XL-2048x1449.jpg 2048w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/05\/Depositphotos_42413479_XL-1900x1345.jpg 1900w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/05\/Depositphotos_42413479_XL-483x342.jpg 483w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/05\/Depositphotos_42413479_XL-573x406.jpg 573w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/05\/Depositphotos_42413479_XL-600x425.jpg 600w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/05\/Depositphotos_42413479_XL-335x237.jpg 335w\" sizes=\"(max-width: 658px) 100vw, 658px\" \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Randomization_is_a_phenomenon_that_causes_rankings_to_drop\"><\/span>Randomization is a phenomenon that causes rankings to drop<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>When the search engines see a sudden drop in the rankings of many of your website&#8217;s keywords, you might feel a bit panicked. This could be the result of penalties imposed by Google or another on-site issue. You might also have dropped positions in the search results due to a redesign or major change to your website. If you suspect that this is the case, you should check your Site Messages menu to see if you&#8217;ve been penalized.<\/p>\n<p>You might not have realized that randomization affects rankings for many of your website keywords. This random shuffle of rankings is known as &#8220;randomization&#8221; and is one of the most difficult issues to understand. Fortunately, randomization does not last long, and your website will most likely return to its high rankings before you know it. But what is it exactly? How can you avoid this issue?<\/p>\n<h3><span class=\"ez-toc-section\" id=\"On-page_SEO_changes_can_cause_a_drop_in_rankings\"><\/span>On-page SEO changes can cause a drop in rankings<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>On-page SEO is the process of making changes to your website to improve its search engine rankings. This includes things like content, headings, metadata tags, and more. By making these changes, your website will be more competitive and rank better. The process can be time-consuming, but by following the correct practices, your website will be built to last through algorithm updates and stay at the top of the search results.<\/p>\n<p>If you are changing the structure or content of your website, make sure you keep the content relevant to your target audience. Changes like 301 redirects will prevent the search engines from indexing your old pages. Use the rel=canonical tag to distinguish two pages that have similar content, and use the noindex tag for pages that have not been completed yet. Using the title tag can also help improve on-page SEO. When multiple pages of your website contain the same information, Google doesn&#8217;t know which one to rank.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_algorithm_changes_can_cause_a_drop_in_rankings\"><\/span>Google algorithm changes can cause a drop in rankings<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>When the Google algorithm changes, many website owners experience a drop in rankings. Many times, the algorithm change takes a few weeks to take effect because it must recalculate immense sets of data. In some cases, the changes can impact many other websites as well. In other cases, a website owner may have to make changes to the layout of the site. Either way, website owners must be prepared.<\/p>\n<p>One recent update to the Google algorithm was known as Google&#8217;s &#8220;Bourbon&#8221; update, which was the result of a new focus on removing spam and ensuring that original websites are ranked well. This update made it much more difficult to rank poorly if your meta description had less-than-quality information. The update increased the length of meta descriptions from 150 characters to 300. This changed the structure of the meta descriptions and led to many websites losing rankings because of poor content.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Monitoring_your_backlink_profile_can_help_you_cope_with_a_drop_in_rankings\"><\/span>Monitoring your backlink profile can help you cope with a drop in rankings<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>A good tool to monitor your backlink profile is Monitor Backlinks, which sends you an email whenever major changes happen to your site&#8217;s backlink profile. This tool will show you if any of your links have been referred to by anyone or not. You will be able to determine the impact of any changes on your website&#8217;s ranking by analyzing the backlink profile for your site.<\/p>\n<p>This tool monitors backlinks on your website and alerts you if any have broken links. You can also use this tool to find niche-relevant backlink opportunities. It also provides metrics and insights, such as Alexa rank and Google indexation status. It can also be used to monitor your competitors&#8217; backlink profiles and find opportunities for new links. Once you know which links are bringing in the most traffic, you can use them to optimize your website.<\/p>\n<p>(Contact <a href=\"https:\/\/omaha-seo.com\/\">Omaha SEO services<\/a> for your SEO needs!)<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" style=\"border: 0;\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m28!1m12!1m3!1d47985.17041343635!2d-96.04047577936942!3d41.26374314442176!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!4m13!3e6!4m5!1s0x8793928a365d06a3%3A0xe818e40291f7f310!2sMetro%20area%20bus%20stop%2C%20Military%20Avenue%2C%20Omaha%2C%20Nebraska!3m2!1d41.2998249!2d-96.0277974!4m5!1s0x87938c3d0c92fcb1%3A0x98cf112f2e9fe028!2s5223%20Grover%20St%2C%20Omaha%2C%20NE%2068106!3m2!1d41.2266913!2d-95.99608579999999!5e0!3m2!1sfil!2sus!4v1652894713660!5m2!1sfil!2sus\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What Does it Mean If Ranking For Many of Your Website&#8217;s Keywords Dropped All Over the Place? Your rankings may have dropped due to a randomization phenomenon. You can also find that your competitor has outranked you. If this is happening, you should switch off your personalized search settings and check the rankings of yourRead More &raquo;<\/p>\n","protected":false},"author":1,"featured_media":4473,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[757],"tags":[],"class_list":["post-5363","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-omaha-seo","cat-757-id"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What does it mean if ranking for many of your website keywords dropped all of a sudden? - Omaha SEO<\/title>\n<meta name=\"description\" content=\"You can also find that your competitor has outranked you. If this is happening, you should switch off your personalized search settings and check the rankings of your competitors.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/omaha-seo.com\/blog\/what-does-it-mean-if-ranking-for-many-of-your-website-keywords-dropped-all-of-a-sudden\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What does it mean if ranking for many of your website keywords dropped all of a sudden? - Omaha SEO\" \/>\n<meta property=\"og:description\" content=\"You can also find that your competitor has outranked you. If this is happening, you should switch off your personalized search settings and check the rankings of your competitors.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/omaha-seo.com\/blog\/what-does-it-mean-if-ranking-for-many-of-your-website-keywords-dropped-all-of-a-sudden\/\" \/>\n<meta property=\"og:site_name\" content=\"Omaha SEO\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/4socialmedia\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-27T18:23:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-10-01T16:49:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/05\/Depositphotos_132975938_XL-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Phil Belleville\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MySocialMediaCo\" \/>\n<meta name=\"twitter:site\" content=\"@MySocialMediaCo\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Phil Belleville\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What does it mean if ranking for many of your website keywords dropped all of a sudden? - Omaha SEO","description":"You can also find that your competitor has outranked you. 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After leaving a CFO role at a seven\u2011figure nonprofit, I built my first online business and hit #1 in AOL search within weeks\u2014then clients started asking me to replicate those results for them. Since then, I\u2019ve helped businesses turn WordPress sites into high\u2011performing assets through technical SEO, site architecture, speed, and content strategy, and I\u2019ve built and sold a WordPress site after growing it to 1,000+ organic keyword rankings. Today I own or co\u2011own multiple city\u2011based SEO properties that compete at the top in tough U.S. markets, and I now offer AI SEO so brands can show up in Google results and AI\u2011generated answers. 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