{"id":5305,"date":"2022-06-25T00:13:19","date_gmt":"2022-06-25T00:13:19","guid":{"rendered":"https:\/\/omaha-seo.com\/blog\/?p=5305"},"modified":"2022-09-01T18:50:17","modified_gmt":"2022-09-01T18:50:17","slug":"does-online-advertising-help-seo","status":"publish","type":"post","link":"https:\/\/omaha-seo.com\/blog\/does-online-advertising-help-seo\/","title":{"rendered":"Does online advertising help SEO?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e9ab857e524\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e9ab857e524\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/omaha-seo.com\/blog\/does-online-advertising-help-seo\/#How_Online_Advertising_Helps_SEO\" >How Online Advertising Helps SEO<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/omaha-seo.com\/blog\/does-online-advertising-help-seo\/#PPC_advertising\" >PPC advertising<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/omaha-seo.com\/blog\/does-online-advertising-help-seo\/#Content_marketing\" >Content marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/omaha-seo.com\/blog\/does-online-advertising-help-seo\/#Social_media_marketing\" >Social media marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/omaha-seo.com\/blog\/does-online-advertising-help-seo\/#Link_building\" >Link building<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"How_Online_Advertising_Helps_SEO\"><\/span>How Online Advertising Helps SEO<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Many marketers wonder if content marketing helps with SEO. The truth is, it does. The right content can get you found by consumers online. You can get your content seen by millions of people who use relevant keywords to find your products or services. But does content marketing really help? It depends on how well you tailor the content to your audience. In general, the better it fits your audience&#8217;s needs, the more SEO your content will benefit your website.<\/p>\n<p><img decoding=\"async\" class=\"wp-image-4095 aligncenter\" src=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-300x200.jpg\" alt=\"\" width=\"608\" height=\"405\" srcset=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-300x200.jpg 300w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-1024x683.jpg 1024w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-768x512.jpg 768w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-1536x1024.jpg 1536w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-2048x1365.jpg 2048w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-1900x1267.jpg 1900w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-513x342.jpg 513w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-573x382.jpg 573w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-600x400.jpg 600w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-335x223.jpg 335w\" sizes=\"(max-width: 608px) 100vw, 608px\" \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"PPC_advertising\"><\/span>PPC advertising<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>If your website isn&#8217;t ranking well, you might be wondering if PPC advertising can help you out. After all, there are some advantages to PPC marketing compared to SEO. First of all, it&#8217;s cost-effective! PPC advertising allows you to create a budget, and only pay when a visitor clicks on your ad. By using the keyword tool provided with Google Ads, you can get an estimate of how much it will cost per click.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Content_marketing\"><\/span>Content marketing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>If you&#8217;re looking to rank higher in search results, online advertising is one way to achieve that goal. Both <a href=\"https:\/\/omaha-seo.com\/blog\/does-google-adwords-help-seo\/\">SEO and Google Adwords<\/a> (formerly known as PPC) work to promote a brand&#8217;s website content. SEO works to improve a <a href=\"https:\/\/omaha-seo.com\/blog\/do-online-reviews-help-my-websites-search-ranking\/\">website&#8217;s organic search rankings<\/a> by targeting specific keyword phrases. While Google Adwords focuses on brand awareness, SEO focuses on traffic growth and lead generation. Online advertising helps SEO by providing your brand with targeted audience.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Social_media_marketing\"><\/span>Social media marketing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>SEO is the process of driving targeted traffic to your site through search engines. Social media marketing helps you do that through several means. Social media platforms help Google index your content faster. The more people share your content, the more clicks it gets. More traffic means more clicks, and Google takes those two metrics into account when ranking your content. <a href=\"https:\/\/omaha-seo.com\/blog\/how-is-social-media-useful-for-seo\/\">Social media helps SEO<\/a> in other ways, too. Repurposing images is a great <a href=\"https:\/\/omaha-seo.com\/blog\/5-common-ways-failing-online-marketing\/\">way to increase SEO<\/a> and social media traffic.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Link_building\"><\/span>Link building<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The goal of link building is to increase your website&#8217;s traffic and rank in search engines. The more authoritative and quality links pointing to your website, the better. The more links you have, the more likely users are to trust your brand and click on your ads. Online advertising can help you gain high-quality links by participating in relevant industry events and developing a social media strategy. Here are a few effective ways to increase your link building.<\/p>\n<p>(Looking for <a href=\"https:\/\/omaha-seo.com\/\">Omaha SEO experts<\/a>? Contact Omaha SEO today!)<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" style=\"border: 0;\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m28!1m12!1m3!1d192081.37430605333!2d-96.08030180052485!3d41.2158541297!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!4m13!3e0!4m5!1s0x87938e771197b19b%3A0xbe1daab48efa7308!2sBank%20of%20the%20West%2C%20North%20Saddle%20Creek%20Road%2C%20Omaha%2C%20Nebraska!3m2!1d41.2619511!2d-95.9799422!4m5!1s0x87938c3d0c92fcb1%3A0x98cf112f2e9fe028!2s5223%20Grover%20St%2C%20Omaha%2C%20NE%2068106!3m2!1d41.2266913!2d-95.99608579999999!5e0!3m2!1sfil!2sus!4v1653589065814!5m2!1sfil!2sus\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How Online Advertising Helps SEO Many marketers wonder if content marketing helps with SEO. The truth is, it does. The right content can get you found by consumers online. You can get your content seen by millions of people who use relevant keywords to find your products or services. But does content marketing really help?Read More &raquo;<\/p>\n","protected":false},"author":1,"featured_media":4473,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[757],"tags":[],"class_list":["post-5305","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-omaha-seo","cat-757-id"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Does online advertising help SEO? - Omaha SEO<\/title>\n<meta name=\"description\" content=\"The truth is, it does. The right content can get you found by consumers online. You can get your content seen by millions of people who use relevant keywords to find your products or services.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/omaha-seo.com\/blog\/does-online-advertising-help-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Does online advertising help SEO? - Omaha SEO\" \/>\n<meta property=\"og:description\" content=\"The truth is, it does. The right content can get you found by consumers online. You can get your content seen by millions of people who use relevant keywords to find your products or services.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/omaha-seo.com\/blog\/does-online-advertising-help-seo\/\" \/>\n<meta property=\"og:site_name\" content=\"Omaha SEO\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/4socialmedia\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-25T00:13:19+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-01T18:50:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/05\/Depositphotos_132975938_XL-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Phil Belleville\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MySocialMediaCo\" \/>\n<meta name=\"twitter:site\" content=\"@MySocialMediaCo\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Phil Belleville\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Does online advertising help SEO? - Omaha SEO","description":"The truth is, it does. 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After leaving a CFO role at a seven\u2011figure nonprofit, I built my first online business and hit #1 in AOL search within weeks\u2014then clients started asking me to replicate those results for them. Since then, I\u2019ve helped businesses turn WordPress sites into high\u2011performing assets through technical SEO, site architecture, speed, and content strategy, and I\u2019ve built and sold a WordPress site after growing it to 1,000+ organic keyword rankings. Today I own or co\u2011own multiple city\u2011based SEO properties that compete at the top in tough U.S. markets, and I now offer AI SEO so brands can show up in Google results and AI\u2011generated answers. To work with me, book a call from the homepage of Omaha SEO (Omaha\u2011SEO.com).","url":"https:\/\/omaha-seo.com\/blog\/author\/philbell\/"}]}},"_links":{"self":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/posts\/5305","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/comments?post=5305"}],"version-history":[{"count":0,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/posts\/5305\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/media\/4473"}],"wp:attachment":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/media?parent=5305"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/categories?post=5305"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/tags?post=5305"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}