{"id":5300,"date":"2022-06-25T00:08:42","date_gmt":"2022-06-25T00:08:42","guid":{"rendered":"https:\/\/omaha-seo.com\/blog\/?p=5300"},"modified":"2022-09-01T18:51:13","modified_gmt":"2022-09-01T18:51:13","slug":"what-is-the-skyscraper-technique-and-how-it-is-implemented","status":"publish","type":"post","link":"https:\/\/omaha-seo.com\/blog\/what-is-the-skyscraper-technique-and-how-it-is-implemented\/","title":{"rendered":"What is the skyscraper technique and how it is implemented?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a3c6c88649d2\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a3c6c88649d2\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-the-skyscraper-technique-and-how-it-is-implemented\/#The_Skyscraper_Technique_for_Creating_10x_More_Valuable_Content\" >The Skyscraper Technique for Creating 10x More Valuable Content<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-the-skyscraper-technique-and-how-it-is-implemented\/#Reverse_Skyscraper_Technique\" >Reverse Skyscraper Technique<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-the-skyscraper-technique-and-how-it-is-implemented\/#Creating_content_10_times_more_valuable_than_short-form_content\" >Creating content 10 times more valuable than short-form content<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-the-skyscraper-technique-and-how-it-is-implemented\/#Reaching_out_to_the_right_people\" >Reaching out to the right people<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-the-skyscraper-technique-and-how-it-is-implemented\/#Creating_linkable_assets\" >Creating linkable assets<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"The_Skyscraper_Technique_for_Creating_10x_More_Valuable_Content\"><\/span>The Skyscraper Technique for Creating 10x More Valuable Content<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Content design plays a crucial role in SEO. It can help you improve the user experience, visuals, and layout of your website. First impressions matter! Poorly designed pages give the impression of poor quality. On the other hand, a well-designed visual asset can make your content stand out from the crowd. Content often becomes outdated and stale. In these instances, the Skyscraper Technique is beneficial to resurrect old content that is no longer relevant.<\/p>\n<p><img decoding=\"async\" class=\" wp-image-3525 aligncenter\" src=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Untitled-2-300x300.jpg\" alt=\"\" width=\"593\" height=\"593\" srcset=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Untitled-2-300x300.jpg 300w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Untitled-2-1024x1024.jpg 1024w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Untitled-2-150x150.jpg 150w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Untitled-2-768x768.jpg 768w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Untitled-2-342x342.jpg 342w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Untitled-2-430x430.jpg 430w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Untitled-2-500x500.jpg 500w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Untitled-2-320x320.jpg 320w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Untitled-2.jpg 1080w\" sizes=\"(max-width: 593px) 100vw, 593px\" \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Reverse_Skyscraper_Technique\"><\/span>Reverse Skyscraper Technique<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The Reverse Skyscraper Technique is a powerful link-building method that works by building <a href=\"https:\/\/omaha-seo.com\/blog\/what-is-the-difference-between-a-do-follow-and-no-follow-link-to-a-website\/\">links from high-quality content on other websites<\/a>. Similar to straight-up link-begging, email outreach involves asking the owners of other websites for permission to share their content. If you can reciprocate the favor, you can earn additional links from those sites. To get started, start by creating a short list of keywords that are driving traffic to your website.<\/p>\n<p>The Reverse Skyscraper Technique targets the link creators that have linked to your content in the past. By targeting these link creators, you can reverse engineer their link profile and grab it for yourself. James observed that most image SEO resources shared basic techniques, but were not up-to-date. He developed his own version of the technique based on his own experiences. This article shares the details of this powerful technique.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Creating_content_10_times_more_valuable_than_short-form_content\"><\/span>Creating content 10 times more valuable than short-form content<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>While the Skyscraper technique for creating content 10x more valuable than short-form content may seem like a daunting task, it&#8217;s actually easier than it sounds. By using a combination of research and writing, you can produce content that&#8217;s more tactical and valuable to prospects further down the sales funnel. Here are the key ingredients that make 10x content so valuable:<\/p>\n<p>First, you must make sure that you&#8217;re targeting your content at the right audience. Investopedia, for example, ranks at the top of the SERPs. This page has earned 96 links from 51 different domains. By using the skyscraper technique, you can create linkable assets that will generate organic traffic. These links will ultimately lead to more visitors and customers.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Reaching_out_to_the_right_people\"><\/span>Reaching out to the right people<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The skyscraper technique is a great way to get authoritative, useful content out to the right people. It crowdsources content, intents, and presentation. The aim is to outdo what&#8217;s already out there. This strategy is gaining momentum. But it has one major drawback: it doesn&#8217;t work as well as it should. This method is not effective for everyone, and you should consider your audience before using this technique.<\/p>\n<p>First, ensure your content is linked to by websites that link to the best resource. Send them high-quality outreach emails asking them to link back to your content. Make sure the content is relevant to the websites linking to yours. You don&#8217;t want people to get your content and then forget about it. You need to provide them with value in order to keep them coming back. If your content is valuable to their readers, it&#8217;s easy to generate more backlinks.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Creating_linkable_assets\"><\/span>Creating linkable assets<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>If you want to create a linkable asset that is both effective and engaging, you should use the Skyscraper technique. This technique is all about promoting your linkable assets to people who link to them. The more people who link to your content, the more links you will get, so be sure to include relevant content in your outreach campaign. Use Semrush to find potential outreach prospects. There are over 10 million blog posts published daily, so there&#8217;s plenty of room to build a skyscraper.<\/p>\n<p>The Skyscraper technique for creating linkable content uses email outreach to target those who have linked to similar content. To achieve the best results, use content that is informative and helpful to your readers. It is also helpful to do research on the topics that people are interested in. You can use these insights to target your email outreach campaigns to reach out to the right audience. Then, send relevant emails to these people and ask them to link to your content.<\/p>\n<p>(Looking for <a href=\"https:\/\/omaha-seo.com\/\">Omaha SEO experts<\/a>? Contact Omaha SEO today!)<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" style=\"border: 0;\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m28!1m12!1m3!1d86190.88609506487!2d-96.06878932127096!3d41.20952531660258!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!4m13!3e0!4m5!1s0x87938a915d45afcd%3A0xdb7158177d4cede6!2sHospital%20Heliport%2C%20East%20Gold%20Coast%20Road%2C%20Papillion%2C%20Nebraska!3m2!1d41.137237!2d-96.0401808!4m5!1s0x87938c3d0c92fcb1%3A0x98cf112f2e9fe028!2s5223%20Grover%20St%2C%20Omaha%2C%20NE%2068106!3m2!1d41.2266913!2d-95.99608579999999!5e0!3m2!1sfil!2sus!4v1653585400835!5m2!1sfil!2sus\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Skyscraper Technique for Creating 10x More Valuable Content Content design plays a crucial role in SEO. It can help you improve the user experience, visuals, and layout of your website. First impressions matter! Poorly designed pages give the impression of poor quality. On the other hand, a well-designed visual asset can make your contentRead More &raquo;<\/p>\n","protected":false},"author":1,"featured_media":3367,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[757],"tags":[],"class_list":["post-5300","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-omaha-seo","cat-757-id"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What is the skyscraper technique and how it is implemented? - Omaha SEO<\/title>\n<meta name=\"description\" content=\"On the other hand, a well-designed visual asset can make your content stand out from the crowd.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/omaha-seo.com\/blog\/what-is-the-skyscraper-technique-and-how-it-is-implemented\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is the skyscraper technique and how it is implemented? 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