{"id":5263,"date":"2022-06-22T22:04:08","date_gmt":"2022-06-22T22:04:08","guid":{"rendered":"https:\/\/omaha-seo.com\/blog\/?p=5263"},"modified":"2022-06-22T22:15:55","modified_gmt":"2022-06-22T22:15:55","slug":"design-mistakes-that-can-ruin-a-sites-seo","status":"publish","type":"post","link":"https:\/\/omaha-seo.com\/blog\/design-mistakes-that-can-ruin-a-sites-seo\/","title":{"rendered":"Design Mistakes That Can Ruin a Site&#8217;s SEO"},"content":{"rendered":"<p>Several Design Mistakes Can Ruin a <a href=\"https:\/\/omaha-seo.com\/\">Website&#8217;s SEO<\/a>. Some of these mistakes are hidden links, large media files, and carousels of slides. Read on to find out how to make sure your site looks the best possible. Avoid these design mistakes and your website will be well on its way to success. Listed below are some of the most common design errors that can damage a website&#8217;s SEO.<\/p>\n<p><img decoding=\"async\" class=\" wp-image-4095\" src=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-300x200.jpg\" alt=\"\" width=\"566\" height=\"377\" srcset=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-300x200.jpg 300w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-1024x683.jpg 1024w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-768x512.jpg 768w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-1536x1024.jpg 1536w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-2048x1365.jpg 2048w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-1900x1267.jpg 1900w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-513x342.jpg 513w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-573x382.jpg 573w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-600x400.jpg 600w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/04\/Depositphotos_27764395_XL-1-335x223.jpg 335w\" sizes=\"(max-width: 566px) 100vw, 566px\" \/><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e3ac2deac4c\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e3ac2deac4c\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/omaha-seo.com\/blog\/design-mistakes-that-can-ruin-a-sites-seo\/#Avoiding_carousels_of_slides\" >Avoiding carousels of slides<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/omaha-seo.com\/blog\/design-mistakes-that-can-ruin-a-sites-seo\/#Avoiding_hidden_links\" >Avoiding hidden links<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/omaha-seo.com\/blog\/design-mistakes-that-can-ruin-a-sites-seo\/#Avoiding_large_media_files\" >Avoiding large media files<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/omaha-seo.com\/blog\/design-mistakes-that-can-ruin-a-sites-seo\/#Avoiding_XML_sitemaps\" >Avoiding XML sitemaps<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/omaha-seo.com\/blog\/design-mistakes-that-can-ruin-a-sites-seo\/#Adding_social_media_buttons\" >Adding social media buttons<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Avoiding_carousels_of_slides\"><\/span>Avoiding carousels of slides<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>A key part of SEO is making sure that your website does not contain carousels of slides. These sliders are built with HTML5, AJAX, and jQuery and each slide have a different h1 tag. One h1 tag per page is recommended, and this tag should appear before any other heading tags. Unfortunately, sliders change h1 tags with each slide, so a page with five slides will have five h1 tags, each of which will devalue your keyword&#8217;s relevance.<\/p>\n<p>A common problem with carousels is that they make it difficult for users to navigate. Autoplay is an option that shows more content after the first slide without user interaction. It also makes the slides feel like advertisements and pressure the user to read them quickly. To improve SEO, make sure that your sliders pause when the user hovers over them. Moreover, disable autoplay on navigation. By avoiding carousels, you can keep your website more user-friendly.<\/p>\n<p>When choosing a slider for your site, make sure that it is user-friendly. While carousels add style to your site, developers do not recommend them. They negatively impact the layout of your website. They can be mistaken for an ad banner, which can negatively impact SEO and conversion rates. Additionally, carousels are not always compatible with mobile devices. They also do not work well on a mobile device, so be sure to check your website&#8217;s mobile compatibility.<\/p>\n<p>Another reason to avoid carousels of slides is that autoplay often creates paradoxical problems. People associate autoplay with advertisements and are tempted to ignore them. Also, users have different reading rates, so they may find it difficult to follow along with the autoplay carousels. This makes the content difficult to understand and may even lead them to abandon the page altogether. So, autoplay carousels are an unnecessary distraction for your website.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Avoiding_hidden_links\"><\/span>Avoiding hidden links<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The use of hidden links is an age-old trick that still many <a href=\"https:\/\/omaha-seo.com\/blog\/what-is-seo-for-novice\/\">novices and inexperienced designers use to improve their sites&#8217; SEO<\/a>. Hidden links are text that is not visible to a visitor but strategically placed on a page to improve the site&#8217;s PageRank and link juice. However, this technique can hurt SEO. Google is known to penalize sites that use hidden links.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Avoiding_large_media_files\"><\/span>Avoiding large media files<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>If you want to improve the SEO efficiency of your website, you should avoid large media files when designing it. Google&#8217;s algorithms penalize sites that are slower than a certain speed. Websites with large media files also have a worse user experience, as visitors won&#8217;t wait around for long to load pages. If your site is slow, your visitors will probably abandon it as soon as they can.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Avoiding_XML_sitemaps\"><\/span>Avoiding XML sitemaps<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>In order to improve your search engine optimization, you should include an XML sitemap on your website. XML sitemaps contain links to all of the pages of your site, and they help Google and other search engines better crawl your website. They also help to improve your SEO rankings by telling search engines what parts of your site are important and how visitors will navigate your site.<\/p>\n<p>Although XML sitemaps are crucial to good search engine optimization, you should avoid using them if you are not sure what they are or how to implement them. It is easy to make a <a href=\"https:\/\/omaha-seo.com\/blog\/13-ecommerce-seo-mistakes-that-you-must-avoid\/\">mistake and ruin your SEO<\/a> strategy. It is important to create a sitemap for your site if you want search engines to crawl your website, but it is also crucial to submit your XML sitemap to Google.<\/p>\n<p>XML sitemaps help search engine crawlers index your website content faster, which is a critical step in determining a page&#8217;s ranking. They also tell search engines how your site is organized and prioritized. However, it is important to update your XML sitemaps regularly, particularly if you have redesigned your website. If you don&#8217;t do so, your site won&#8217;t be crawled in a timely fashion by Google.<\/p>\n<p>Another major mistake to avoid is avoiding XML sitemaps. While the idea behind them may be enticing, there are a few key points to consider when creating a sitemap. If you&#8217;re unsure of the benefits of XML sitemaps, start by defining your goals before submitting them. In addition to improving your SEO, sitemaps make navigation much easier for search engine bots and increase your website&#8217;s visibility.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Adding_social_media_buttons\"><\/span>Adding social media buttons<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>You might think that adding social media buttons to your site can improve SEO. However, this can actually do the opposite. Adding buttons will obstruct your site&#8217;s SEO, and it&#8217;s better to avoid them. Here&#8217;s why. You don&#8217;t need to make your social media accounts public, but you should include them as a way to share your content with other users.<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" style=\"border: 0;\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m28!1m12!1m3!1d86190.88609506487!2d-96.06878932127096!3d41.20952531660258!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!4m13!3e0!4m5!1s0x87938e70bdcbf4ff%3A0xe04539f083e8f45e!2sHospital%20Heliport%2C%20Omaha%2C%20Nebraska!3m2!1d41.2572599!2d-95.9767973!4m5!1s0x87938c3d0c92fcb1%3A0x98cf112f2e9fe028!2s5223%20Grover%20St%2C%20Omaha%2C%20NE%2068106!3m2!1d41.2266913!2d-95.99608579999999!5e0!3m2!1sfil!2sus!4v1653585309512!5m2!1sfil!2sus\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Several Design Mistakes Can Ruin a Website&#8217;s SEO. Some of these mistakes are hidden links, large media files, and carousels of slides. Read on to find out how to make sure your site looks the best possible. Avoid these design mistakes and your website will be well on its way to success. Listed below areRead More &raquo;<\/p>\n","protected":false},"author":1,"featured_media":3712,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5263","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-search-engine-optimization","cat-1-id"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Design Mistakes That Can Ruin a Site&#039;s SEO - Omaha SEO<\/title>\n<meta name=\"description\" content=\"SEO Professionals that provide industry-leading Online Marketing from Search Engine Optimization &amp; Website Design to bring you more traffic.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/omaha-seo.com\/blog\/design-mistakes-that-can-ruin-a-sites-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Design Mistakes That Can Ruin a Site&#039;s SEO - Omaha SEO\" \/>\n<meta property=\"og:description\" content=\"SEO Professionals that provide industry-leading Online Marketing from Search Engine Optimization &amp; Website Design to bring you more traffic.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/omaha-seo.com\/blog\/design-mistakes-that-can-ruin-a-sites-seo\/\" \/>\n<meta property=\"og:site_name\" content=\"Omaha SEO\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/4socialmedia\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-22T22:04:08+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-22T22:15:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Omaha-SEO-company-1024x576-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Phil Belleville\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MySocialMediaCo\" \/>\n<meta name=\"twitter:site\" content=\"@MySocialMediaCo\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Phil Belleville\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Design Mistakes That Can Ruin a Site's SEO - 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SEO Omaha Services","publisher":{"@id":"https:\/\/omaha-seo.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/omaha-seo.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/omaha-seo.com\/blog\/#organization","name":"Omaha SEO","url":"https:\/\/omaha-seo.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/omaha-seo.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/OMAHA-SEO-LOGO-NEW.jpg","contentUrl":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/OMAHA-SEO-LOGO-NEW.jpg","width":480,"height":92,"caption":"Omaha SEO"},"image":{"@id":"https:\/\/omaha-seo.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/4socialmedia\/","https:\/\/x.com\/MySocialMediaCo","https:\/\/www.linkedin.com\/in\/philbelleville","https:\/\/www.pinterest.com\/4socialmedia\/","https:\/\/www.youtube.com\/user\/4socialmanagement\/"]},{"@type":"Person","@id":"https:\/\/omaha-seo.com\/blog\/#\/schema\/person\/d89831df4731d968e121c58c93febdd2","name":"Phil Belleville","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/9383199381d5c80a2a662b9c35dd0eb2636dcd1201f868c82d026916be0a3934?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9383199381d5c80a2a662b9c35dd0eb2636dcd1201f868c82d026916be0a3934?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9383199381d5c80a2a662b9c35dd0eb2636dcd1201f868c82d026916be0a3934?s=96&d=mm&r=g","caption":"Phil Belleville"},"description":"I\u2019ve been doing SEO since 1995, back when getting a website to rank meant testing, breaking, fixing, and testing again. After leaving a CFO role at a seven\u2011figure nonprofit, I built my first online business and hit #1 in AOL search within weeks\u2014then clients started asking me to replicate those results for them. Since then, I\u2019ve helped businesses turn WordPress sites into high\u2011performing assets through technical SEO, site architecture, speed, and content strategy, and I\u2019ve built and sold a WordPress site after growing it to 1,000+ organic keyword rankings. Today I own or co\u2011own multiple city\u2011based SEO properties that compete at the top in tough U.S. markets, and I now offer AI SEO so brands can show up in Google results and AI\u2011generated answers. To work with me, book a call from the homepage of Omaha SEO (Omaha\u2011SEO.com).","url":"https:\/\/omaha-seo.com\/blog\/author\/philbell\/"}]}},"_links":{"self":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/posts\/5263","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/comments?post=5263"}],"version-history":[{"count":0,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/posts\/5263\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/media\/3712"}],"wp:attachment":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/media?parent=5263"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/categories?post=5263"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/tags?post=5263"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}