{"id":5092,"date":"2022-06-16T19:12:51","date_gmt":"2022-06-16T19:12:51","guid":{"rendered":"https:\/\/omaha-seo.com\/blog\/?p=5092"},"modified":"2022-09-01T17:59:00","modified_gmt":"2022-09-01T17:59:00","slug":"what-do-alt-tags-do","status":"publish","type":"post","link":"https:\/\/omaha-seo.com\/blog\/what-do-alt-tags-do\/","title":{"rendered":"What do Alt Tags do?"},"content":{"rendered":"<h2>What Do Alt Tags Mean?<\/h2>\n<p>Alt tags are a simple way to help search engines better understand your content by providing an alternate version of your page.<br \/>\nAlt tags are essential to any web page, but they\u2019re particularly important to your images.<br \/>\nAlt tags are tiny text snippets that give web crawlers something to identify when scanning through the content on a page.<\/p>\n<p>If a visitor is unable to see the main image on a webpage, they\u2019ll often turn to the browser\u2019s search bar to find what they\u2019re looking for. But if the web crawler can\u2019t understand the text associated with the alt tag, it won\u2019t be able to understand the context of the image. Therefore, the best thing to do is provide the most descriptive alt tag possible.<\/p>\n<p><img decoding=\"async\" class=\"wp-image-3363 aligncenter\" src=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_117303030_XL-300x200.jpg\" alt=\"\" width=\"785\" height=\"523\" srcset=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_117303030_XL-300x200.jpg 300w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_117303030_XL-1024x683.jpg 1024w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_117303030_XL-768x512.jpg 768w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_117303030_XL-1536x1024.jpg 1536w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_117303030_XL-2048x1365.jpg 2048w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_117303030_XL-1900x1267.jpg 1900w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_117303030_XL-513x342.jpg 513w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_117303030_XL-573x382.jpg 573w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_117303030_XL-600x400.jpg 600w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_117303030_XL-335x223.jpg 335w\" sizes=\"(max-width: 785px) 100vw, 785px\" \/><\/p>\n<p>Alt tags can be very helpful when you want to add a little bit of extra information for search engines. If you haven&#8217;t heard of alt tags, you may not be familiar with the importance they play in SEO (Search Engine Optimization). Alt tags are HTML codes you can add to any image. This tag helps your image stand out and appear larger in search engine results pages (SERPs). &#8220;Add alt tags to your images for SEO purposes.&#8221;<br \/>\nIn conclusion, Alt tags are the HTML elements that are placed between the opening and closing tags of an image. These are a collection of descriptive data for the image which the browser displays when it cannot read the file. Alt tags are used to describe the graphic or the image so that search engines can crawl through your site and find your images.<\/p>\n<p>Alt tags are a key part of optimizing your content. They help search engines understand the purpose and meaning of your web page. There are 2 types of alt tags: image and text. The goal of an alt tag is to provide an alternative description of your <a href=\"https:\/\/omaha-seo.com\/blog\/what-are-accelerated-mobile-pages-amp\/\">page that can be read by visitors who have visual or mobility<\/a> challenges. This helps search engine crawlers see your page properly. It also helps users who have a disability. They can navigate your site using the text on your pages.<\/p>\n<p>(Looking for a <a href=\"https:\/\/omaha-seo.com\/\">Marketing Consultant in Omaha<\/a>? Contact Omaha SEO today!<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" style=\"border: 0;\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m28!1m12!1m3!1d137738.68574475907!2d-96.27070939720788!3d41.243820984115466!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!4m13!3e0!4m5!1s0x87938c1b03c0e5e3%3A0x3653146907677df6!2sArby's%2C%20South%2050th%20Street%2C%20Omaha%2C%20Nebraska!3m2!1d41.2176398!2d-95.9908531!4m5!1s0x87938c3d0c92fcb1%3A0x98cf112f2e9fe028!2s5223%20Grover%20St%2C%20Omaha%2C%20NE%2068106!3m2!1d41.2266913!2d-95.99608579999999!5e0!3m2!1sfil!2sus!4v1653558205679!5m2!1sfil!2sus\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What Do Alt Tags Mean? Alt tags are a simple way to help search engines better understand your content by providing an alternate version of your page. Alt tags are essential to any web page, but they\u2019re particularly important to your images. Alt tags are tiny text snippets that give web crawlers something to identifyRead More &raquo;<\/p>\n","protected":false},"author":1,"featured_media":2448,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[757],"tags":[],"class_list":["post-5092","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-omaha-seo","cat-757-id"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What do Alt Tags do? - Omaha SEO<\/title>\n<meta name=\"description\" content=\"Alt tags are tiny text snippets that give web crawlers something to identify when scanning through the content on a page.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/omaha-seo.com\/blog\/what-do-alt-tags-do\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What do Alt Tags do? - Omaha SEO\" \/>\n<meta property=\"og:description\" content=\"Alt tags are tiny text snippets that give web crawlers something to identify when scanning through the content on a page.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/omaha-seo.com\/blog\/what-do-alt-tags-do\/\" \/>\n<meta property=\"og:site_name\" content=\"Omaha SEO\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/4socialmedia\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-16T19:12:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-01T17:59:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2019\/03\/omaha-seo.png\" \/>\n\t<meta property=\"og:image:width\" content=\"712\" \/>\n\t<meta property=\"og:image:height\" content=\"465\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Phil Belleville\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MySocialMediaCo\" \/>\n<meta name=\"twitter:site\" content=\"@MySocialMediaCo\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Phil Belleville\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What do Alt Tags do? - Omaha SEO","description":"Alt tags are tiny text snippets that give web crawlers something to identify when scanning through the content on a page.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/omaha-seo.com\/blog\/what-do-alt-tags-do\/","og_locale":"en_US","og_type":"article","og_title":"What do Alt Tags do? - Omaha SEO","og_description":"Alt tags are tiny text snippets that give web crawlers something to identify when scanning through the content on a page.","og_url":"https:\/\/omaha-seo.com\/blog\/what-do-alt-tags-do\/","og_site_name":"Omaha SEO","article_publisher":"https:\/\/www.facebook.com\/4socialmedia\/","article_published_time":"2022-06-16T19:12:51+00:00","article_modified_time":"2022-09-01T17:59:00+00:00","og_image":[{"width":712,"height":465,"url":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2019\/03\/omaha-seo.png","type":"image\/png"}],"author":"Phil Belleville","twitter_card":"summary_large_image","twitter_creator":"@MySocialMediaCo","twitter_site":"@MySocialMediaCo","twitter_misc":{"Written by":"Phil Belleville","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/omaha-seo.com\/blog\/what-do-alt-tags-do\/#article","isPartOf":{"@id":"https:\/\/omaha-seo.com\/blog\/what-do-alt-tags-do\/"},"author":{"name":"Phil Belleville","@id":"https:\/\/omaha-seo.com\/blog\/#\/schema\/person\/d89831df4731d968e121c58c93febdd2"},"headline":"What do Alt Tags do?","datePublished":"2022-06-16T19:12:51+00:00","dateModified":"2022-09-01T17:59:00+00:00","mainEntityOfPage":{"@id":"https:\/\/omaha-seo.com\/blog\/what-do-alt-tags-do\/"},"wordCount":380,"publisher":{"@id":"https:\/\/omaha-seo.com\/blog\/#organization"},"image":{"@id":"https:\/\/omaha-seo.com\/blog\/what-do-alt-tags-do\/#primaryimage"},"thumbnailUrl":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2019\/03\/omaha-seo.png","articleSection":["Omaha SEO"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/omaha-seo.com\/blog\/what-do-alt-tags-do\/","url":"https:\/\/omaha-seo.com\/blog\/what-do-alt-tags-do\/","name":"What do Alt Tags do? - Omaha SEO","isPartOf":{"@id":"https:\/\/omaha-seo.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/omaha-seo.com\/blog\/what-do-alt-tags-do\/#primaryimage"},"image":{"@id":"https:\/\/omaha-seo.com\/blog\/what-do-alt-tags-do\/#primaryimage"},"thumbnailUrl":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2019\/03\/omaha-seo.png","datePublished":"2022-06-16T19:12:51+00:00","dateModified":"2022-09-01T17:59:00+00:00","description":"Alt tags are tiny text snippets that give web crawlers something to identify when scanning through the content on a page.","breadcrumb":{"@id":"https:\/\/omaha-seo.com\/blog\/what-do-alt-tags-do\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/omaha-seo.com\/blog\/what-do-alt-tags-do\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/omaha-seo.com\/blog\/what-do-alt-tags-do\/#primaryimage","url":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2019\/03\/omaha-seo.png","contentUrl":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2019\/03\/omaha-seo.png","width":712,"height":465},{"@type":"BreadcrumbList","@id":"https:\/\/omaha-seo.com\/blog\/what-do-alt-tags-do\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/omaha-seo.com\/blog\/"},{"@type":"ListItem","position":2,"name":"What do Alt Tags do?"}]},{"@type":"WebSite","@id":"https:\/\/omaha-seo.com\/blog\/#website","url":"https:\/\/omaha-seo.com\/blog\/","name":"Omaha SEO","description":"Omaha SEO Experts - SEO Omaha Services","publisher":{"@id":"https:\/\/omaha-seo.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/omaha-seo.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/omaha-seo.com\/blog\/#organization","name":"Omaha SEO","url":"https:\/\/omaha-seo.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/omaha-seo.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/OMAHA-SEO-LOGO-NEW.jpg","contentUrl":"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/OMAHA-SEO-LOGO-NEW.jpg","width":480,"height":92,"caption":"Omaha SEO"},"image":{"@id":"https:\/\/omaha-seo.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/4socialmedia\/","https:\/\/x.com\/MySocialMediaCo","https:\/\/www.linkedin.com\/in\/philbelleville","https:\/\/www.pinterest.com\/4socialmedia\/","https:\/\/www.youtube.com\/user\/4socialmanagement\/"]},{"@type":"Person","@id":"https:\/\/omaha-seo.com\/blog\/#\/schema\/person\/d89831df4731d968e121c58c93febdd2","name":"Phil Belleville","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/9383199381d5c80a2a662b9c35dd0eb2636dcd1201f868c82d026916be0a3934?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9383199381d5c80a2a662b9c35dd0eb2636dcd1201f868c82d026916be0a3934?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9383199381d5c80a2a662b9c35dd0eb2636dcd1201f868c82d026916be0a3934?s=96&d=mm&r=g","caption":"Phil Belleville"},"description":"I\u2019ve been doing SEO since 1995, back when getting a website to rank meant testing, breaking, fixing, and testing again. After leaving a CFO role at a seven\u2011figure nonprofit, I built my first online business and hit #1 in AOL search within weeks\u2014then clients started asking me to replicate those results for them. Since then, I\u2019ve helped businesses turn WordPress sites into high\u2011performing assets through technical SEO, site architecture, speed, and content strategy, and I\u2019ve built and sold a WordPress site after growing it to 1,000+ organic keyword rankings. Today I own or co\u2011own multiple city\u2011based SEO properties that compete at the top in tough U.S. markets, and I now offer AI SEO so brands can show up in Google results and AI\u2011generated answers. To work with me, book a call from the homepage of Omaha SEO (Omaha\u2011SEO.com).","url":"https:\/\/omaha-seo.com\/blog\/author\/philbell\/"}]}},"_links":{"self":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/posts\/5092","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/comments?post=5092"}],"version-history":[{"count":0,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/posts\/5092\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/media\/2448"}],"wp:attachment":[{"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/media?parent=5092"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/categories?post=5092"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/omaha-seo.com\/blog\/wp-json\/wp\/v2\/tags?post=5092"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}