{"id":446,"date":"2017-10-27T16:29:23","date_gmt":"2017-10-27T16:29:23","guid":{"rendered":"http:\/\/onlinemarketingdiy.com\/?p=446"},"modified":"2025-11-05T18:02:28","modified_gmt":"2025-11-05T18:02:28","slug":"8-top-strategies-for-local-seo","status":"publish","type":"post","link":"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/","title":{"rendered":"8 Top Local SEO Strategies That Boost Rankings"},"content":{"rendered":"<p class=\"single-post-title\">Local SEO in Omaha Nebraska is a great way to get your business in front of lots of targeted visitors and increase site traffic without dealing with the much more time-consuming requirements necessary for traditional organic search SEO. These <a href=\"https:\/\/omaha-seo.com\/\">strategies for Local SEO<\/a> will get your site moving up in your local area quickly!<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69f22f20f1b86\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69f22f20f1b86\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/#8_Ways_To_Simplify_Your_Local_SEO_Strategy\" >8 Ways To\u00a0Simplify Your Local SEO Strategy<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/#1_Adapt_Your_SEO_Strategy_for_Voice_Search\" >1. Adapt Your SEO Strategy for Voice Search<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/#2_Shift_Budget_to_Mobile\" >2. Shift Budget to Mobile<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/#3_Focus_on_Local_Link_Building\" >3. Focus on Local Link Building<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/#4_Get_Your_Local_Listings_in_Order\" >4. Get Your Local Listings in Order<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/#5_Prioritize_Your_Store_Locator\" >5. Prioritize Your Store Locator<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/#6_Personalize_Your_Ads_for_Local_Searchers\" >6. Personalize Your Ads for Local Searchers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/#7_Make_UGC_a_Part_of_Your_Content_Mix\" >7. Make UGC a Part of Your Content Mix<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/#8_Define_Your_Local_Search_KPIs_Get_Right_with_Reporting\" >8. Define Your Local Search KPIs &amp; Get Right with Reporting<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/#Consumer_citations_are_the_future_of_local_SEO\" >Consumer citations are the future of local SEO<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/#What_are_citations_and_how_do_they_impact_local_SEO\" >What are citations, and how do they impact local SEO?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/#Citations_help_search_engines_attribute_value\" >Citations help search engines attribute value<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/#Citations_support_online_conversions\" >Citations\u00a0support online conversions<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/#Search_engines_understand_structured_citations\" >Search engines understand structured citations<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/#Citations_complement_other_traditional_SEO_factors\" >Citations\u00a0complement other traditional SEO factors<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/#Citations_just_make_sense_for_Omaha_Local_SEO\" >Citations just make sense for Omaha Local SEO<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"single-post-title\"><span class=\"ez-toc-section\" id=\"8_Ways_To_Simplify_Your_Local_SEO_Strategy\"><\/span>8 Ways To\u00a0Simplify Your Local SEO Strategy<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"entry\">\n<div class=\"imageschemameta\">\u00a0<strong>It\u2019s around this time that we resolve to do things just a little bit better than the year before. By mid-January, most of these resolutions have fallen to the wayside as they are too hard to consistently do.<\/strong><\/div>\n<p>Often, the smartest resolutions aren\u2019t those major changes, but small tweaks, replacing bad habits with good and introducing new ways of thinking about our routines.<\/p>\n<p>Once the holiday rush is over and sites are no longer on lockdown, its time to focus on the little things adjustments, but together can produce measurable local SEO gains. Here\u2019s how to get started:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Adapt_Your_SEO_Strategy_for_Voice_Search\"><\/span>1. Adapt Your <a href=\"https:\/\/omaha-seo.com\/\">SEO Strategy for Voice Search<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Earlier this year, we learned that an estimated 50 billion voice searches take place on personal assistants like Alexa, Google, Siri, and Cortana each month, accounting for about 10% of global search volume.<\/p>\n<p>This doesn\u2019t require a reinvention of the way you do SEO, but small adjustments can help you capitalize on the voice search opportunity. For starters, consider the intent behind voice searches. Mobile voice searches are three times more likely to have local intent and are typically long-tail queries in more natural language.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Shift_Budget_to_Mobile\"><\/span>2. Shift Budget to Mobile<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Brands still spend an inordinate portion of their budget on print. Considering that many retailers are now seeing 70% or more of their traffic coming from mobile, your individual locations will benefit from a greater investment in mobile.<\/p>\n<p>Optimize your mobile pages for search and UX, use a mobile store finder, and keep mobile intent in mind as you\u2019re naming pages and creating content.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Focus_on_Local_Link_Building\"><\/span>3. Focus on Local Link Building<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Links are still largely the currency of the web; your network tells Google how relevant you are in your local community and helps you rank on local queries. You don\u2019t need to chase big media mentions or spend a ton on PR to see success in local link building.<\/p>\n<p>Instead, look for opportunities to connect with other stores, service clubs, sports teams and non-competitive entities in your area through co-promotion, sponsorships, etc.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Get_Your_Local_Listings_in_Order\"><\/span>4. Get Your Local Listings in Order<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>They\u2019re already out there\u2013your locations are listed in hundreds or thousands of local directories, networks, and aggregators. Where that information is outdated or incorrect, user experience and rankings suffer.<\/p>\n<p>Automate the process of cleaning, optimizing and distributing your local listings data to ensure your listings are complete and accurate across major search engines like Google, Bing, and Yahoo, and across the local search ecosystem as a whole. Here\u2019s how.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_Prioritize_Your_Store_Locator\"><\/span>5. Prioritize Your Store Locator<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>How likely is it that a local consumer on the go is just going to realize your brand is the one they want, navigate to your national website, find your store locator, and seek out the location nearest them? The way many brands use store locators is a missed opportunity. Instead, optimize your store locator for higher search rankings on relevant queries, and for greater local visibility for each location. That way consumers get the information they need after just 1 click.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"6_Personalize_Your_Ads_for_Local_Searchers\"><\/span>6. Personalize Your Ads for Local Searchers<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Personalized retargeting, location extensions and local landing pages with hyperlocal content are all great tools for boosting your local ad conversions.<\/p>\n<p>Start with the foundation of location and build out from there with other signals like demographics, time of visit, query and referring channel to drive localized content that connects with searchers in the moments that matter.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"7_Make_UGC_a_Part_of_Your_Content_Mix\"><\/span>7. Make UGC a Part of Your Content Mix<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Eighty-seven percent of consumers say that content can have an impact on their purchasing decisions, but 43% are turned off by a hard sell. The answer? User-generated content (UGC), which also provides social validation and instills trust.<\/p>\n<p>When searchers have an immediate need, they don\u2019t have the patience to sift through generic content; they want relevant, local recommendations from people they can trust. Integrating local UGC on your local landing pages is a quick win.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"8_Define_Your_Local_Search_KPIs_Get_Right_with_Reporting\"><\/span>8. Define Your Local Search KPIs &amp; Get Right with Reporting<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Which metrics actually matter? Accurate tracking and reporting is critical, and you need to be able to take action on your insights. We shared a piece on defining your local search KPIs that you can use to lay the groundwork.<\/p>\n<p>Once you\u2019re measuring what matters, comprehensive reporting closes the loop from search to sale, helping you turn that business intelligence into optimizations that further drive revenue.<\/p>\n<p>Local SEO doesn\u2019t have to be complicated, even for multi-location brands with hundreds or thousands of locations. Brand-wide, you still have the opportunity to connect at a hyperlocal level.<\/p>\n<p>Make that local connection and engagement the driving force behind your 2017 SEO strategy, seeking efficiencies and ways to simplify as you focus on driving sales to your stores or other forms of local engagement.<\/p>\n<\/div>\n<p>Via\u00a0 \u00a0https:\/\/searchenginewatch.com\/2016\/12\/06\/8-tips-for-a-simplified-local-seo-strategy-in-the-new-year\/<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Consumer_citations_are_the_future_of_local_SEO\"><\/span>Consumer citations are the future of local SEO<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3 class=\"subhead\"><span class=\"ez-toc-section\" id=\"What_are_citations_and_how_do_they_impact_local_SEO\"><\/span>What are citations, and how do they impact local SEO?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"body-content\">\n<p>In the world of SEO (SEO), a citation is a direct mention of a specific brand within an online platform. Some of the more\u00a0common examples of online citations are comments published within a community blog about a\u00a0favorite local coffee shop or an unpleasant\u00a0experience working with a franchise outlet.<\/p>\n<p>Citations serve as contextual forms of content that are recognized and indexed by search crawlers.\u00a0On a local level, citations have the ability to\u00a0improve organic visibility\u00a0for small businesses and community brands alike.<\/p>\n<p>Consumers mentioning a local brand within\u00a0an online platform can offer a number of benefits that ultimately allow small businesses to increase their visibility\u00a0within each major search engine.<\/p>\n<p>Here\u2019s why.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Citations_help_search_engines_attribute_value\"><\/span>Citations help search engines attribute value<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Google and other major search engines have designed their\u00a0algorithms to be able to detect and attribute value based on the type of messaging that surrounds a brand.<\/p>\n<p>When online consumers publish content in the form of comments or reviews, search engines are able to crawl this information and use it to help them assess how valuable a particular business is\u00a0for other like-minded consumers.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Citations_support_online_conversions\"><\/span>Citations\u00a0support online conversions<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>When local businesses provide experiences that elicit positive online reviews, they can catalyze word-of-mouth marketing across social networks and other user-generated content websites.<\/p>\n<p>Online\u00a0consumers are more likely to engage with a local business if they have attracted positive reviews from other like-minded consumers.\u00a0In fact,\u00a074 percent of consumers say that positive reviews make them trust a local business more, according to a recent report offered\u00a0by BrightLocal.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-7572 size-full\" src=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2017\/10\/small-marketing-team.jpg\" alt=\"small marketing team\" width=\"1028\" height=\"685\" srcset=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2017\/10\/small-marketing-team.jpg 1028w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2017\/10\/small-marketing-team-300x200.jpg 300w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2017\/10\/small-marketing-team-1024x682.jpg 1024w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2017\/10\/small-marketing-team-768x512.jpg 768w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2017\/10\/small-marketing-team-513x342.jpg 513w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2017\/10\/small-marketing-team-573x382.jpg 573w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2017\/10\/small-marketing-team-600x400.jpg 600w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2017\/10\/small-marketing-team-335x223.jpg 335w\" sizes=\"(max-width: 1028px) 100vw, 1028px\" \/><\/p>\n<p>Businesses can earn positive reviews or citations by continuously providing an experience that aligns with the intentions of the target\u00a0audience and satisfies their specific needs.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Search_engines_understand_structured_citations\"><\/span>Search engines understand structured citations<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Structured citations are\u00a0fundamental points of information about a business that includes their name, address, and phone number. Most local SEO strategists refer to this as \u201cNAP.\u201d<\/p>\n<p>Maintaining current\u00a0NAP information and ensuring that details are in sync across all existing platforms is important for search engines and their ability to provide\u00a0consumers with a meaningful\u00a0experience.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-3406 size-full\" src=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_101171160_XL-1.jpg\" alt=\"\" width=\"800\" height=\"600\" srcset=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_101171160_XL-1.jpg 800w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_101171160_XL-1-300x225.jpg 300w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_101171160_XL-1-768x576.jpg 768w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_101171160_XL-1-456x342.jpg 456w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_101171160_XL-1-573x430.jpg 573w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_101171160_XL-1-600x450.jpg 600w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_101171160_XL-1-335x251.jpg 335w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>As seen above, structured citations often provide\u00a0consumers with unique information that allows them to understand how they should react next. Although most JCPenney locations are open on Thanksgiving Day, this particular store was not, which is clearly noted because of how well they maintain\u00a0their NAP information.<\/p>\n<p>Unstructured citations\u00a0provide the same points of information about a particular business, only they are not consistent with one another. In the screenshots below, the business\u2019s information is correct; it\u2019s just not in sync.<\/p>\n<div id=\"attachment_264055\" class=\"wp-caption alignleft\" style=\"width: 801px;\">\n<p><img decoding=\"async\" class=\"wp-image-3481 size-full\" src=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_405816676_XL-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1280\" srcset=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_405816676_XL-scaled.jpg 2560w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_405816676_XL-300x150.jpg 300w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_405816676_XL-1024x512.jpg 1024w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_405816676_XL-768x384.jpg 768w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_405816676_XL-1536x768.jpg 1536w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_405816676_XL-2048x1024.jpg 2048w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_405816676_XL-1900x950.jpg 1900w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_405816676_XL-513x257.jpg 513w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_405816676_XL-573x287.jpg 573w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_405816676_XL-600x300.jpg 600w, https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/03\/Depositphotos_405816676_XL-335x168.jpg 335w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<\/div>\n<p>The two different phone numbers appear\u00a0because this business is using call tracking numbers to help them track their leads and understand where their marketing budget should be allocated.<\/p>\n<p>From an SEO perspective, the issue with having different\u00a0forms of contact information indexed is that it can disrupt the ability to achieve positive results within local search listings.\u00a0If search engines are unable to understand what type of information they should provide to consumers, they are more likely to pull content from a competitor whose NAP information is correct and in sync across all existing platforms.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Citations_complement_other_traditional_SEO_factors\"><\/span>Citations\u00a0complement other traditional SEO factors<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Local online\u00a0success is all about crossing off every possible SEO checkbox that exists. When small businesses take the time to build a solid SEO foundation and maintain a healthy domain, citations can\u00a0serve as a catalyst for driving results.<\/p>\n<p>The organic equity\u00a0of any website serves as a critical component for determining how well a\u00a0business ranks within local search results. When small businesses are able to create and maintain an online presence that supports a competitive domain authority, citations can serve as the extra\u00a0element\u00a0that allows them to overcome competitors that may have a well-optimized website but lack references that help search engines determine their true value.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Citations_just_make_sense_for_Omaha_Local_SEO\"><\/span>Citations just make sense for Omaha Local SEO<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Considering that search engines ultimately care about connecting online consumers with the most rewarding experiences, it makes complete sense that they would leverage citations to better interpret\u00a0the brand value. Why wouldn\u2019t they?<\/p>\n<p>Although traditional links are still one of the most\u00a0influential tactics for improving competitive keyword rankings, citations could possibly become just as impactful based on the continued evolution of Google\u2019s Hummingbird and the ability for search engines to extract meaning from individual words used within a complete phrase.<\/p>\n<p>What do you think?<\/p>\n<\/div>\n<p style=\"text-align: center;\">Via\u00a0 https:\/\/searchengineland.com\/consumer-citations-future-local-seo-264052<br \/>\n<iframe loading=\"lazy\" style=\"border: 0;\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m28!1m12!1m3!1d24001.460904988096!2d-96.02828578012071!3d41.23957994469203!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!4m13!3e6!4m5!1s0x87938d423e0212f9%3A0x63f428654bf4022c!2sIts%20a%20Mans%20World%20Barbershop%2C%20South%2072nd%20Street%2C%20Omaha%2C%20NE%2C%20USA!3m2!1d41.2567278!2d-96.0250293!4m5!1s0x87938c3d0c92fcb1%3A0x98cf112f2e9fe028!2s5223%20Grover%20St%2C%20Omaha%2C%20NE%2068106!3m2!1d41.2266913!2d-95.99608579999999!5e0!3m2!1sen!2s!4v1653679446179!5m2!1sen!2s\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Local SEO is a great way to get your business in front of lots of targeted visitors and increase site traffic without dealing with the much more time consuming requirements necessary for traditional organic search SEO. These Local SEO Strategies will get your site moving up in your local area quickly!<\/p>\n","protected":false},"author":1,"featured_media":3360,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[742],"tags":[36,552,555,556,557,561,560,563,566,567],"class_list":["post-446","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-local-seo","tag-local-seo","tag-local-seo-agencies","tag-local-seo-dentist","tag-local-seo-for-wordpress","tag-local-seo-google","tag-local-seo-lead-generation","tag-local-seo-link-building","tag-local-seo-optimization-services","tag-local-seo-ranking","tag-local-seo-strategy","cat-742-id"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>8 Top Local SEO Strategies for Best Ranking - Tips for Improving SEO<\/title>\n<meta name=\"description\" content=\"Grow up your website ranking by Local SEO Strategies of Online Marketing DIY. We keep the information that increasing your website ranking.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"8 Top Local SEO Strategies for Best Ranking - Tips for Improving SEO\" \/>\n<meta property=\"og:description\" content=\"Grow up your website ranking by Local SEO Strategies of Online Marketing DIY. We keep the information that increasing your website ranking.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/omaha-seo.com\/blog\/8-top-strategies-for-local-seo\/\" \/>\n<meta property=\"og:site_name\" content=\"Omaha SEO\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/4socialmedia\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-10-27T16:29:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-05T18:02:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/omaha-seo.com\/blog\/wp-content\/uploads\/2022\/02\/Depositphotos_6897998_XL-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1925\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Phil Belleville\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MySocialMediaCo\" \/>\n<meta name=\"twitter:site\" content=\"@MySocialMediaCo\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Phil Belleville\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"8 Top Local SEO Strategies for Best Ranking - Tips for Improving SEO","description":"Grow up your website ranking by Local SEO Strategies of Online Marketing DIY. 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