{"id":2823,"date":"2019-06-21T05:37:21","date_gmt":"2019-06-21T05:37:21","guid":{"rendered":"https:\/\/omaha-seo.com\/blog\/?p=2823"},"modified":"2022-06-06T17:17:01","modified_gmt":"2022-06-06T17:17:01","slug":"this-years-biggest-social-media-sites","status":"publish","type":"post","link":"https:\/\/omaha-seo.com\/blog\/this-years-biggest-social-media-sites\/","title":{"rendered":"The Years Biggest Social Media Sites"},"content":{"rendered":"<p>For the most part, people are on social media to be entertained and informed. They are not there to be sold to, except in the rarest of circumstances. And that usually only comes after a comfortable amount of engagement. You can compete on social media by providing interesting, entertaining, informative, and useful content.<\/p>\n<p>All <a href=\"https:\/\/omaha-seo.com\/\">social media platforms<\/a> are <i>not\u00a0<\/i>created equally.<\/p>\n<p>While Instagram might be a powerhouse for one brand, it\u2019ll do nothing for another \u2013 and while one business might have tons of engagement on Facebook, another business will gain more traction on LinkedIn.<\/p>\n<p>With that in mind, how do you choose where to invest your time (and potentially ad spend)?<\/p>\n<p>The best move is to have at least a presence on each of the major platforms, and from there, strategically choose which ones to double down on.<\/p>\n<p>We\u2019re going to take a look at each of the seven major social media platforms in our\u00a0social media guide: Facebook, Twitter, LinkedIn, Instagram, Snapchat, Pinterest, and Reddit.<\/p>\n<p>You\u2019ll also gain insights into what content succeeds on each platform and get actionable tips to take your own social media marketing to the next level.<\/p>\n<p>Before we dive in, let\u2019s take a look at each of these networks at a glance.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e8bb80ce2b4\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e8bb80ce2b4\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/omaha-seo.com\/blog\/this-years-biggest-social-media-sites\/#1_Facebook\" >1. Facebook<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/omaha-seo.com\/blog\/this-years-biggest-social-media-sites\/#2_Twitter\" >2. Twitter<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/omaha-seo.com\/blog\/this-years-biggest-social-media-sites\/#3_LinkedIn\" >3. LinkedIn<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/omaha-seo.com\/blog\/this-years-biggest-social-media-sites\/#4_Instagram\" >4. Instagram<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/omaha-seo.com\/blog\/this-years-biggest-social-media-sites\/#5_Snapchat\" >5. Snapchat<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/omaha-seo.com\/blog\/this-years-biggest-social-media-sites\/#Get_your_website_unstuck_now_How_Click_the_Omaha_SEO_link_below\" >Get your website unstuck now! How? \nClick the Omaha SEO link below!<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/omaha-seo.com\/blog\/this-years-biggest-social-media-sites\/#6_Pinterest\" >6. Pinterest<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/omaha-seo.com\/blog\/this-years-biggest-social-media-sites\/#7_Reddit\" >7. Reddit<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/omaha-seo.com\/blog\/this-years-biggest-social-media-sites\/#Get_Our_Guide_to_Social_Media_Marketing\" >Get Our Guide to Social Media Marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/omaha-seo.com\/blog\/this-years-biggest-social-media-sites\/#Take_Your_Social_Media_Strategy_to_the_Next_Level\" >Take Your Social Media Strategy to the Next Level<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"1_Facebook\"><\/span>1. Facebook<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li><strong>Headquarters:<\/strong>\u00a0Menlo Park, CA<\/li>\n<li><strong>Founded:<\/strong>\u00a02004<\/li>\n<li><strong>Active Monthly Users:<\/strong>\u00a02.38 billion<\/li>\n<\/ul>\n<p>This OG social media network is tried and true, and no matter your industry, there\u2019s a space for you on\u00a0Facebook.<\/p>\n<p>Some of the leading industries on Facebook include financial services, ecommerce, retail, gaming, entertainment, media, telecom, technology, consumer goods, and automotive businesses.<\/p>\n<p>While the News Feed increasingly suppresses business posts, there are still ways to bolster engagement without investing in ads.<\/p>\n<p>Consider joining (or creating) groups, using a Facebook Messenger chatbot, or using live video to up your engagement.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"2_Twitter\"><\/span>2. Twitter<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li><strong>Headquarters:<\/strong>\u00a0San Francisco, CA<\/li>\n<li><strong>Founded:<\/strong>\u00a02006<\/li>\n<li><strong>Active Monthly Users:<\/strong>\u00a0321 million<\/li>\n<\/ul>\n<p>Fast and sometimes furious, certain businesses really thrive on\u00a0Twitter.<\/p>\n<p>If your business is related to entertainment, sports, politics, or marketing, you stand to earn tremendous engagement on Twitter.<\/p>\n<p>On Twitter, brands have an opportunity to craft and hone their voice \u2013 there\u2019s room to be clever and personable in addition to informative and helpful.<\/p>\n<p>Jump into threads, provide value, share your own content as well as others, and join the nonstop conversation.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"3_LinkedIn\"><\/span>3. LinkedIn<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li><strong>Headquarters:<\/strong>\u00a0Mountain View, CA<\/li>\n<li><strong>Founded:<\/strong>\u00a02003<\/li>\n<li><strong>Active Monthly Users:<\/strong>\u00a0303 million<\/li>\n<\/ul>\n<p>Within its massive network of professionals, you\u2019ll find more than 61 million users in senior positions on\u00a0LinkedIn.<\/p>\n<p>If you\u2019re looking for decision makers who have the power to hire your company, stock your product, or partner with you, LinkedIn is the place to be.<\/p>\n<p>Did you know that\u00a044%\u00a0of LinkedIn users have an income above the national median? Or that\u00a0more than 50%\u00a0of Americans with a college degree use LinkedIn?<\/p>\n<p>It might not be the flashiest social media network, but there\u2019s unlimited potential for connecting with an elite group of professionals who can make a difference for your business.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"4_Instagram\"><\/span>4. Instagram<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li><strong>Headquarters:<\/strong>\u00a0Menlo Park, CA<\/li>\n<li><strong>Launched:<\/strong>\u00a02010<\/li>\n<li><strong>Active users:<\/strong>\u00a01 billion<\/li>\n<\/ul>\n<p>Instagram\u00a0is a smorgasbord of eye-catching visuals and inspiring creativity.<\/p>\n<p>It\u2019s also a social network where product-based businesses, influencers, and coaches can thrive.<\/p>\n<p>Since introducing shoppable posts in 2018, the potential ROI for product-based businesses is higher than ever \u2013 not only can B2B\u2019s connect with a massive audience, they can link the product information and sales straight from the \u2018gram.<\/p>\n<p>If your target demographic is under 35, Instagram is a gold mine:\u00a063%\u00a0of users are between the ages of 18 to 34, with virtually even split between male and female users.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"5_Snapchat\"><\/span>5. Snapchat<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li><strong>Headquarters:<\/strong>\u00a0Los Angeles, CA<\/li>\n<li><strong>Founded:<\/strong>\u00a02011<\/li>\n<li><strong>Active Monthly Users:<\/strong>\u00a0330 million+<\/li>\n<\/ul>\n<p>If your target demographic is young, you definitely want to get in on\u00a0Snapchat.<\/p>\n<p>The most active users are Snapchat are 13-year-olds, and they\u2019re spending upwards of 30 minutes a day on the app.<\/p>\n<p>Snapchat is a haven for user-generated content, behind-the-scenes videos, exclusive offers, and influencer takeovers.<\/p>\n<div class=\"summitad-wrap\">\n<div class=\"summitad-text\">\n<p><strong>See Anyone&#8217;s Analytics Account, in Real Time.<\/strong><br \/>\nYou can literally see real-time sales and conversion data for any website, and which campaigns drove that traffic. Start your free trial today.<\/p>\n<table style=\"border-collapse: collapse; width: 100%;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">\n<table style=\"border-collapse: collapse; width: 100%; height: 144px;\">\n<tbody>\n<tr style=\"height: 109px;\">\n<td style=\"width: 990.8px; height: 109px;\">\n<h3 class=\"et_pb_module_header\" style=\"text-align: center;\"><span class=\"ez-toc-section\" id=\"Get_your_website_unstuck_now_How_Click_the_Omaha_SEO_link_below\"><\/span><span style=\"font-size: 18pt; color: #3366ff;\">Get your website unstuck now! How?<\/span><br \/>\n<span style=\"font-size: 18pt; color: #3366ff;\">Click the Omaha SEO link below!<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/td>\n<\/tr>\n<tr style=\"height: 35px;\">\n<td style=\"width: 990.8px; text-align: center; height: 35px;\"><span style=\"color: #3366ff; font-size: 18pt;\"><strong>Omaha SEO<\/strong><\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"6_Pinterest\"><\/span>6. Pinterest<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li><strong>Founded:<\/strong>\u00a02010<\/li>\n<li><strong>Headquarters:<\/strong>\u00a0San Francisco, CA<\/li>\n<li><strong>Active Monthly Users:<\/strong>\u00a0291 million<\/li>\n<\/ul>\n<p>Some of the most popular content on\u00a0Pinterest\u00a0includes fashion, food, decor, wedding, workout and DIY-related pins.<\/p>\n<p>In addition, anything with rich visual can thrive on Pinterest.<\/p>\n<p>Notably, 81% of Pinterest users are female \u2013 if you have a predominantly female audience, that\u2019s a compelling reason to invest time in social media marketing on Pinterest.<\/p>\n<p>That\u2019s not to say that men aren\u2019t on Pinterest.<\/p>\n<p>In fact,\u00a040%\u00a0of new Pinterest signups are male.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"7_Reddit\"><\/span>7. Reddit<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li><strong>Founded:<\/strong>\u00a02005<\/li>\n<li><strong>Headquarters:<\/strong>\u00a0San Francisco, CA<\/li>\n<li><strong>Active Monthly Users:<\/strong>\u00a0330 million<\/li>\n<\/ul>\n<p>Reddit\u00a0heralds itself as \u201cthe front page of the internet.\u201d<\/p>\n<p>According to Alexa rankings, Reddit is one of the top 20 most-visited sites.<\/p>\n<p>Reddit has a unique blend of content and community, with more than 150,000 communities dedicated to every topic imaginable.<\/p>\n<p>With so many niches, there\u2019s a place for every brand and business \u2013 it\u2019s a matter of finding the niches where your potential customers are active and diving in.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Get_Our_Guide_to_Social_Media_Marketing\"><\/span><b>Get Our Guide to Social Media Marketing<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>We\u2019ve only just scratched the surface. Ready to go much deeper?<\/p>\n<p>Search Engine Journal\u2019s ebook,\u00a0<strong>How to Dominate Social Media: A Complete Strategy Guide<\/strong>, will tell you everything you need to know about social media marketing, offering valuable insights, proven strategies, and actionable takeaways that you can start using right now<i>.<\/i><\/p>\n<p>If you\u2019re bootstrapping your social media efforts yourself, this guide will help you every step of the way, from creating and optimizing your profiles to driving engagement and creating relationships with customers.<\/p>\n<p>Or, if you\u2019re looking to outsource your social media to an agency or hire someone to work for your brand in-house, you can use this guide to as a resource for knowing what to look for as you interview candidates.<\/p>\n<p>And if you\u2019re simply curious about social media marketing and haven\u2019t decided whether you want to invest time and money into it, this guide will showcase exactly why social media matters and give you insights into the significant potential for growth and revenue you can earn through successful social media strategy.<\/p>\n<p>You\u2019ll learn how to set goals and objectives on each of these platforms, and what ROI to expect.<\/p>\n<p>You\u2019ll also learn how to get more followers and engagement, with tips and tools specific to each network.<\/p>\n<p>Finally, we\u2019ll look into the future and dive into emerging social media networks that are on our radar.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Take_Your_Social_Media_Strategy_to_the_Next_Level\"><\/span><b>Take Your Social Media Strategy to the Next Level<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>It\u2019s important to note that social media marketing is a practice, not a theory.<\/p>\n<p>The strategies outlined in this guide are based on actual campaigns, concrete results, and data.<\/p>\n<p><strong>How to Dominate Social Media: A Complete Strategy Guide<\/strong>\u00a0is divided into 17 information-packed chapters:<\/p>\n<ul>\n<li>Intro: The 7 Biggest Social Media Sites: Everything You Need to Know<\/li>\n<li>Chapter 1: How to Completely Optimize Your Facebook Page<\/li>\n<li>Chapter 2: 8 Ways to Increase Engagement on Your Facebook Business Page Without Spending a Dime<\/li>\n<li>Chapter 3: How to Create a Rock Solid Twitter Profile<\/li>\n<li>Chapter 4: 21 Things to Tweet from Your Business Twitter Account<\/li>\n<li>Chapter 5: Facebook Messenger Marketing and Chatbots: The Way of the Future<\/li>\n<li>Chapter 6: 5 Ways to Use LinkedIn to Power Your Business<\/li>\n<li>Chapter 7: 15 Ways to Boost Your Personal Brand on LinkedIn<\/li>\n<li>Chapter 8: How to Advertise on LinkedIn in 2019: A Beginner\u2019s Guide<\/li>\n<li>Chapter 9: 12 Strategies to Boost Growth on Pinterest<\/li>\n<li>Chapter 10: Guide to Reddit: Stats, Demographics, and Basic Differences<\/li>\n<li>Chapter 11: Guide to Reddit: Getting Started<\/li>\n<li>Chapter 12: 9 Reasons to Use Instagram for Business<\/li>\n<li>Chapter 13: 22 Proven Ways to Get Followers on Instagram in 2019<\/li>\n<li>Chapter 14: Emerging Social Media Networks and Trends<\/li>\n<li>Chapter 15: 10 Ways Businesses Can Use Snapchat<\/li>\n<li>Chapter 16: The Top 15 Tools for Managing Social Media Accounts<\/li>\n<\/ul>\n<p>We tapped practicing industry leaders to create this guide \u2013 I\u2019m joined by authors like Brent Csutoras, Lisa Buyer, Anna Crowe, Ashley Ward, Beverley Theresa, and Victoria Edwards, and we\u2019re excited to share what\u2019s\u00a0<i>really\u00a0<\/i>working for businesses around the world.<\/p>\n<p>How do we know what works?<\/p>\n<p>We do it for our clients every day \u2013 and we\u2019re eager to share our collective knowledge in this ultimate guide to social media marketing.<\/p>\n<p>Let\u2019s get started.<\/p>\n<p style=\"text-align: center;\">via: https:\/\/www.searchenginejournal.com\/biggest-social-media-sites\/308897\/<br \/>\n<iframe loading=\"lazy\" style=\"border: 0;\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m28!1m12!1m3!1d57906.0933026761!2d-96.06554672400226!3d41.250469754214905!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!4m13!3e0!4m5!1s0x87938f196f38a6b1%3A0x75d0b74e88a04d07!2sMcDonald's%2C%20South%2013th%20Street%2C%20Omaha%2C%20Nebraska!3m2!1d41.232744!2d-95.933938!4m5!1s0x87938c3d0c92fcb1%3A0x98cf112f2e9fe028!2s5223%20Grover%20St%2C%20Omaha%2C%20NE%2068106!3m2!1d41.2266913!2d-95.99608579999999!5e0!3m2!1sfil!2sus!4v1653562238860!5m2!1sfil!2sus\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For the most part, people are on social media to be entertained and informed. They are not there to be sold to, except in the rarest of circumstances. And that usually only comes after a comfortable amount of engagement. You can compete on social media by providing interesting, entertaining, informative, and useful content. All socialRead More &raquo;<\/p>\n","protected":false},"author":1,"featured_media":2497,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[742,1,14],"tags":[746,22],"class_list":["post-2823","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-local-seo","category-search-engine-optimization","category-social-media-marketing","tag-omaha-seo","tag-search-engine-optimization","cat-742-id","cat-1-id","cat-14-id"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Years Biggest Social Media Sites - Omaha SEO<\/title>\n<meta name=\"description\" content=\"For the most part, people are on social media to be entertained and informed. They are not there to be sold to, except in the rarest of circumstances. Needs help? Call us today!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/omaha-seo.com\/blog\/this-years-biggest-social-media-sites\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Years Biggest Social Media Sites - Omaha SEO\" \/>\n<meta property=\"og:description\" content=\"For the most part, people are on social media to be entertained and informed. They are not there to be sold to, except in the rarest of circumstances. Needs help? 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